Preferred Apartment Communities

Senior Manager, Content & Brand Strategy

Preferred Apartment Communities

full-time

Posted on:

Location Type: Hybrid

Location: Illinois, Texas • 🇺🇸 United States

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Salary

💰 $135,000 - $150,000 per year

Job Level

Senior

About the role

  • Develop and maintain a cohesive brand voice across all platforms and properties.
  • Lead messaging strategy for resident communications, corporate initiatives, and marketing campaigns.
  • Ensure brand consistency across signage, digital assets, and onsite experiences.
  • Own copywriting for resident messaging, social media, corporate communications, and digital platforms.
  • Manage content across internal platforms including Asana, Jostle, Engage, and SharePoint.
  • Provide creative direction and feedback to internal designers and external partners.
  • Guide social media strategy and execution in alignment with brand goals.
  • Lead branding efforts for property-level experiences including signage, branded materials, and resident touchpoints.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field (MBA or equivalent experience a plus)
  • 10+ years of experience in brand strategy, content creation, or marketing communications.
  • Experience in multifamily or property management marketing strongly preferred.
  • Proven leadership experience with direct reports and cross-functional collaboration.
  • Exceptional writing, editing, and storytelling skills.
  • Strong understanding of design principles and creative production workflows.
  • Familiarity with internal communication platforms (Asana, Box, Jostle, Engage, SharePoint).
  • Experience with signage and wayfinding
  • Ability to thrive in a fast-paced, growth-oriented environment.
Benefits
  • Generous Health-No Cost and Low Cost Company paid Dental and Vision insurance
  • 401(k) matching
  • Company Paid Life insurance
  • Generous Paid time off
  • Parental leave
  • Referral program
  • Tuition reimbursement
  • Bonus Programs

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
brand strategycontent creationmarketing communicationscopywritingwritingeditingstorytellingdesign principlescreative production workflowssignage
Soft skills
leadershipcross-functional collaborationcreative directioncommunicationstrategic thinkingadaptabilityteam managementfeedback provisionproblem-solvingtime management
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in CommunicationsMBA
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