Associate Media Director

Power Digital Marketing

Associate Media Director leading paid media strategy and performance for Power Digital, a tech-enabled growth marketing firm. Managing client accounts, teams, testing, reporting, and multi-channel campaign growth.

Posted 8/4/2026full-timeRemote • 🇳🇮 NicaraguaLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive expertise in managing paid media accounts, developing and executing strategic media plans, and optimizing campaign performance across multiple channels. Proficient in client relationship management, team leadership, and utilizing advanced analytics tools to drive business results.

Highest-signal resume keywords

Paid Media Strategy DevelopmentCampaign Management Across Google And BingClient Relationship ManagementTeam Management And DevelopmentGoogle Analytics And GTM Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid Media ExperienceCampaign ManagementFull-Funnel StrategyAd CopywritingCreative Strategy DevelopmentPerformance AnalysisTesting And Measurement FrameworksBudget ManagementCompetitive ResearchIncremental Lift Measurement

Soft Skills

LeadershipCommunicationDelegationCollaborationClient Engagement

Tools & Technologies

Google AnalyticsGTMGA4AI ToolsPower Digital’s Nova Ecosystem

Industry Keywords

Paid MediaKPI ManagementMedia PlansLead GenerationBrand AwarenessPerformance OptimizationClient GoalsTesting PlatformsMedia Coverage ExpansionReporting Insights

About the role

Key responsibilities & impact

Manage and provide strategic oversight for designated paid media accounts end-to-end
Meet pacing and KPI requirements and improve performance expectations
Own paid media strategy, project ideation, road-mapping, testing, execution, analysis, and reporting
Manage 2–3 Media Supervisors, delegate work, develop strategic and technical skills, and evaluate performance
Collaborate with Client Service Managers and the Group Media Director to identify client goals, priorities, and efficiency requirements
Increase billing and channel support for existing accounts and expand media coverage for new accounts
Learn new strategies, test platforms, and expand paid media offerings
Serve as the primary internal and external contact and escalation point for owned accounts
Generate reports, write insights, and communicate with clients
Maintain accounts through optimizations, structural updates, bidding methodologies, conversion types, and copy revisions
Drive strategic ideation and adjust campaign strategies to meet client business goals
Design and deploy monthly and quarterly tests across structure, targeting, creative, messaging, and conversion
Test, verify, and improve full-funnel structures
Develop effective use of AI tools and employ AI technologies to optimize business processes
Utilize Power Digital’s Nova ecosystem
Lead client performance for 1–3 key accounts while supporting Supervisors and Senior Media Managers on additional accounts
Deliver internal and external reporting analysis and presentations
Lead structured team and weekly one-to-one meetings
Delegate ownership, prioritize work, and develop the team

Requirements

What you’ll need

6–8+ years of Paid Media experience
Experience managing multiple paid media accounts with monthly budgets of $200K–$1MM
Experience developing paid media strategies, project road maps, media plans, competitive research, testing, and measurement frameworks across multiple channels
Extensive campaign management and strategy experience across Google and Bing platforms, including Search, PMAX, Demand Gen, YouTube, and Video
Experience with full-funnel strategy, lead generation, brand awareness, and measuring incremental lift
Experience with Google Analytics and GTM; GA4 knowledge is a plus
Ability to write ad copy, guide creative strategy, identify asset requirements, and establish a creative testing cadence
Client relationship management experience, including reporting insights and optimizing toward client business goals
Team management, delegation, and development experience
Advanced proficiency in spoken and written English is required
Ability to lead internal, client, and pitch meetings and communicate confidently with clients

Benefits

Comp & perks

Base salary paid in USD + commission opportunities
Unlimited Time Off available on day one
Fully flex work environment: full-remote, in-office, or hybrid
Healthcare stipend: $50/month to support your healthcare or insurance costs
National Holidays + 2 Mental Health Recharge Days per year
Unlimited opportunities for growth & leadership within a rapidly growing firm
Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
Quarterly awards including prize money and recognition for outstanding performance
Opportunities to be involved in company DEI initiatives