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Growth Marketing Manager, B2B SaaS
Power Digital MarketingGrowth Marketing Manager leading the strategy and execution of integrated marketing campaigns. Collaborating with teams to drive high-quality leads and monitor campaign performance.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing integrated marketing campaigns that drive growth, utilizing data-driven strategies and strong analytical skills to optimize performance across multiple channels. Proficient in collaborating with cross-functional teams to deliver cohesive messaging and high-impact creative.
Highest-signal resume keywords
B2B Growth MarketingMulti-Channel Campaign ManagementLinkedIn AdsGoogle AdsEmail Marketing Platforms
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data-Driven MarketingPerformance OptimizationConversion OptimizationCampaign CopywritingFull-Funnel Marketing
Soft Skills
Strong CommunicationCollaborationProactive Problem-SolvingIteration FocusTeam Leadership
Tools & Technologies
Meta AdsWebinar Tools
Industry Keywords
Demand GenerationIntegrated MarketingB2B MarketingPerformance Diagnosis
About the role
Key responsibilities & impact- As a Growth Marketing Manager, you’ll own the strategy and execution behind the integrated marketing campaigns that fuel Cardinal’s pipeline.
- You’ll architect full-funnel initiatives, from webinars and events to reports and eBooks, then lead cross-functional teams to bring each campaign to life with cohesive messaging and high-impact creative.
- Daily, you’ll monitor performance, optimize in real time, and ensure that every channel works together to generate high-quality leads.
- You’ll collaborate closely with internal contributors and contractors, keeping projects on track and jumping in to execute when needed.
Requirements
What you’ll need- Data-driven, audience-obsessed growth marketer.
- Comfortable owning both strategy and execution.
- Strong communicator across creative and performance teams.
- Obsessed with iteration—never settles for “good enough.”
- Strong collaborator who gets the best from teammates and contractors.
- Bias toward action and proactive problem-solving.
- 5–7 years in B2B growth, demand gen, or integrated marketing (agency/professional services a plus).
- Demonstrated success running multi-channel, full-funnel campaigns with measurable results.
- Expertise in LinkedIn Ads, Meta Ads, Google Ads, email marketing platforms, and webinar tools.
- Deep understanding of digital channels and how they work together.
- Ability to write or refine campaign copy (emails, landing pages, ads).
- Strong analytical skills: reporting, performance diagnosis, and conversion optimization.
- Experience thriving in fast-paced environments with high standards.
Benefits
Comp & perks- Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace.
- Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/