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Healthcare Account Director
Power Digital MarketingAccount Director leading strategies for healthcare brands in a remote marketing firm. Managing client accounts and guiding performance through integrated marketing tactics across various channels.
About the role
Key responsibilities & impact- Lead strategic client accounts for brands navigating one of the most regulated and relationship-driven industries in marketing.
- Own the strategy across your portfolio — connecting paid, owned, and earned channels to business outcomes that matter: patient acquisition, lead volume, compliance, and growth.
- Lead cross-functional teams with confidence, serving as a trusted marketing partner to your clients.
- Bring healthcare-specific context to differentiate recommendations and advice that clients act on.
- Help drive performance through integrated marketing tactics across paid, owned, and earned channels.
- Guide clients on how marketing tactics can support business goals and outcomes.
- Collaborate with internal teams to support service expansions, contribute to developing and testing roadmaps, and guide tactical pivots when necessary.
Requirements
What you’ll need- Bachelor's Degree in Marketing, Communication or related discipline
- 6+ years cross-channel digital marketing experience, including: strategic planning, consumer insights, digital integration and client services, ideally in a digital or media agency
- Proven track record of delivering high customer satisfaction scores through NPS or similar retention metrics
- Strong understanding of paid media, particularly Google Ads and Meta Ads
- Working knowledge of SEO, Analytics, and Creative workflows and deliverables
- Experience speaking to business-level metrics such as LTV:CAC, ROAS, etc.
- Proficiency in establishing goals for clients and validating forecast scenarios to show a path to goal
- Campaign leadership skills for end-to-end campaign development including strategy, segmentation, targeting, etc. in a multi-channel environment
- Ability to quickly build rapport and develop relationships with director-level points of contact
- Desire to work in a role that functions as both a marketing consultant and a business consultant for clients
- Highly dependable individual who thrives in a fast-paced environment and is a self-starter; Emanates high energy and a positive attitude
- Entrepreneurial spirit with a passion for problem-solving, continued learning and personal growth.
Benefits
Comp & perks- 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingstrategic planningconsumer insightsdigital integrationclient servicespaid mediaGoogle AdsMeta AdsSEOanalytics
Soft Skills
leadershiprelationship buildingconsultingdependabilityself-starterproblem-solvingcommunicationcollaborationadaptabilityentrepreneurial spirit
Certifications
Bachelor's Degree in MarketingBachelor's Degree in Communication