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Influencer Social Media Strategist
Power Digital Marketing. The Social Strategist is responsible for crafting and executing comprehensive social media strategies for clients across diverse industries.
About the role
Key responsibilities & impact- The Social Strategist is responsible for crafting and executing comprehensive social media strategies for clients across diverse industries.
- This role involves developing unique brand voices, managing influencer relationships, and overseeing A-Z content creation and execution.
- As a highly autonomous and creative team member, the Social Strategist navigates a fast-paced workload, actively participates in team collaboration, and remains at the forefront of industry trends to consistently drive innovative and impactful social media campaigns for clients.
- Create and execute comprehensive social media campaign strategies tailored to each client's goals and target audience, including influencer relationships.
- Proficient in strategically driving influencer programming through identifying, vetting and slating influencer talent and creators for campaigns.
- Efficiently manage a dynamic workload, working independently to prioritize tasks and meet deadlines for multiple client accounts.
- Craft compelling and on-brand copy and creative for social media posts and influencer campaign plans and briefs.
- Create and implement monthly content calendars that align with the overall social media strategy.
- Stay up-to-date with the latest social media trends, emerging platforms, and algorithm changes, actively bringing fresh ideas and strategies to the team.
- Maintain clear and effective communication with clients, providing regular updates on campaign progress, results, and recommendations for improvement.
Requirements
What you’ll need- 2+ years of experience in social media (agency experience preferred)
- Proactive in staying current with the latest trends, algorithm changes, and platform updates in the social media landscape, must have examples of applying this knowledge to enhance strategies
- Proven track record of successfully managing social media strategies for multiple clients spanning various industries, demonstrating adaptability and versatility
- Experience in crafting and maintaining unique brand voices for clients, ensuring consistency and authenticity in all social media content
- Proven history of developing and managing social campaigns that drove impactful results across a variety of KPIs; proficiency in leveraging data and analytics to refine and optimize social strategies for maximum impact.
Benefits
Comp & perks- Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount.
- We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace.
- Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
social media strategycontent creationinfluencer programmingcopywritingdata analyticscampaign managementcontent calendar developmentbrand voice developmentKPI analysistrend analysis
Soft Skills
creativityautonomyteam collaborationcommunicationadaptabilityproactivitytime managementorganizationproblem-solvingclient relationship management