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Consumer Services Account Director
Power Digital Marketing. Employ AI technologies to enhance and optimize business processes .
About the role
Key responsibilities & impact- Employ AI technologies to enhance and optimize business processes
- Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
- Run quarterly Power Circuit reviews — diagnose growth constraints across Business, Audience, Product, Messaging, Channels, and Measurement, with particular focus on lead quality, funnel conversion, and market-level dynamics
- Work directly with client sales or operations teams to understand what makes a good lead — and build that definition back into targeting and creative strategy
- Own the senior client relationship; QBRs should talk about cost per acquisition, not cost per click
- Coordinate paid search, paid social, SEO, local, and creative teams around a single account strategy
- Consult on geographic expansion and local market prioritization — many consumer services clients want to scale markets and need a framework for it
- Manage retention and expansion; lead renewals; grow MRR
- Build multi-threaded relationships with multiple layers of client contacts so no single point of contact departure puts an account at risk
- Work in Iris and nova daily; surface problems before clients raise them
- Coach analysts and specialists; give direct, specific feedback
- Keep Pulse cadence at 100%
Requirements
What you’ll need- 6+ years in lead gen or consumer services marketing, agency or in-house
- Understands lead funnel economics: CPL, lead-to-opportunity rate, cost per acquisition, LTV by lead source
- Has worked with clients who have a sales team and knows how to align marketing strategy to what that team can actually close
- Comfortable with paid search-heavy media mixes and local campaign structures
- Familiar with local SEO, GMB, and review strategy — these matter in home services and similar categories
- Understands the difference between lead volume and lead quality, and has experience shifting a client's focus from one to the other
- Track record of retaining and growing accounts
Benefits
Comp & perks- Base salary + commission opportunities
- Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
- Fully flex work environment: full-remote, in-office, or hybrid
- A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
- Employee Assistance Program (EAP)
- 12 observed United States national holidays + 2 mental health recharge days per year
- Unlimited opportunities for growth & leadership within a rapidly growing firm
- Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
- Quarterly awards including prize money and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
lead generationconsumer services marketinglead funnel economicscost per acquisitionlocal SEOpaid searchcampaign managementclient relationship managementdata analysismarket prioritization
Soft Skills
coachingcommunicationrelationship buildingstrategic thinkingproblem solvingfeedback deliverycollaborationadaptabilityclient managementteam coordination