Paid Social Strategist
Power Digital Marketing
full-time
Posted on:
Location Type: Remote
Location: Brazil
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Job Level
About the role
- Full ownership and execution of performance marketing via paid social platforms
- Effectively executing builds and production A-Z with redundancy across channels
- Lead execution of optimizations concerning performance improvements relative to goals
- Effectively own strategic communication internally and externally for clients and client teams
- Excellent marketing and business strategy acumen
- Ownership of performance reporting and strategy communication
- Operating as an effective member of the team for both department and account teams
Requirements
- 1-2 years of digital marketing; Agency experience a plus
- 1+ years of experience with Direct Response marketing specifically in E-Commerce; Lead Gen and B2B a plus
- 1+ years experience with Meta Ads and TikTok ads for direct response campaigns; additional platforms a plus (LinkedIn Ads, Pinterest Ads, etc)
- 1+ years experience leading paid social strategy for direct response marketing efforts
- 1+ years experience with Google Analytics, Shopify; other technical platforms a plus
- 1 year experience client facing and handling communications
- Excellent Excel skills with clear understanding of advanced Excel features
- Excellent data analytics skills.
Benefits
- Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingperformance marketingdirect response marketingE-Commercelead generationB2B marketingMeta AdsTikTok adsGoogle Analyticsdata analytics
Soft Skills
strategic communicationteam collaborationmarketing strategy acumenperformance optimizationclient communicationownershipexecutionproblem-solvinganalytical thinkingadaptability