Power Digital Marketing

Associate Director of Paid Media

Power Digital Marketing

full-time

Posted on:

Location Type: Remote

Location: Peru

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Job Level

Senior

About the role

  • The Paid Media Associate Director demonstrates exceptional management skills and a strong leadership presence. They oversee a team of 4+ direct reports and are well-respected, trusted, and adept at rallying them toward shared and individual goals. They take an active role in coaching their team, including mentoring, role-playing, feedback, and skill development. They handle complex client accounts with high-quality execution, strategic thinking, and timely communication. The Paid Media Associate Director positions themself as an industry leader by proactively driving client growth, innovating new channel strategies, and continuously improving the skills of the team they oversee.

Requirements

  • 5+ years of digital marketing experience. 3+ years in agency setting
  • Minimum 3 years of hands-on experience with Search Engine Marketing
  • Specifically having experience with campaign development and optimization processes such as bid optimization, keyword research, ad copy development on large, enterprise-level accounts
  • Significant campaign management experience in 3 or more of the following additional campaign types:
  • Performance Max
  • Standard Shopping
  • YouTube Ads
  • Display Advertising
  • Local campaigns
  • Bing Ads
  • 2+ years of management experience
  • Proficiency in Google/Microsoft Office Suite(s)
  • Proficiency in Google Analytics
  • Expert knowledge of funnel marketing and paid media’s place in the marketing funnel
  • Strong ability to formulate meaningful insights from marketing data, going beyond the stat and telling the story
  • Other skills required:
  • Strong written and verbal communication skills.
  • Strong organizational and project management skills.
  • Self-motivated individual with a strong desire to succeed.
  • Excellent interpersonal skills.
  • Strong work ethic and ability to learn quickly and independently
  • Interested in a long-lasting relationship with a growing company.
Benefits
  • Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingSearch Engine Marketingcampaign developmentbid optimizationkeyword researchad copy developmentPerformance MaxYouTube AdsDisplay AdvertisingBing Ads
Soft Skills
management skillsleadership presencecoachingmentoringstrategic thinkingtimely communicationorganizational skillsproject managementinterpersonal skillsself-motivated