Senior Observability Expert, Dynatrace & AIOps
Remote Recruitment
Senior Paid Search Strategist
Power Digital Marketing
full-time
Posted on:
Origin: • 🇵🇭 Philippines
Visit company websiteJob Level
Senior
About the role
- Own execution, performance, and growth of Paid Search service within assigned book of business
- Service complex, enterprise-level accounts with daily optimizations, campaign creation, and high-level strategy ownership
- Provide intelligent analysis, interpretation, and action plans based on campaign performance data and client-specific sources (e.g., GA, Shopify)
- Participate in weekly department scrums and training sessions and assist in developing department training materials
- Maintain frequent and excellent communication internally and externally with assigned clients
- Seek to utilize AI and outsource resources to assist workflow and employ AI technologies to enhance business processes
- Utilize and leverage Power Digital's Nova ecosystem as it relates to the department
- Continuously seek to improve campaign performance against client goals
Requirements
- Ideally 3-4 years of digital marketing experience
- 2+ years in an agency setting
- Minimum 2+ years of hands-on experience with Search Engine Marketing: campaign development, bid optimization, keyword research, ad copy development on large, enterprise-level accounts
- Significant campaign management experience in 3 or more of the following: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, Bing Ads
- Proficiency in Google/Microsoft Office Suite(s)
- Proficiency in Google Analytics
- Expert knowledge of funnel marketing and paid media’s place in the marketing funnel
- Strong ability to formulate meaningful insights from marketing data, going beyond the stat and telling the story
- Proficiency in spoken and written English at an advanced level
