Account Executive DACH

Positive

Account Executive selling Positive’s B2B SaaS marketing software in Germany. Managing the full sales cycle, customer expansion, demos, pipeline analysis, and market growth.

Posted 8/10/2026full-timeBerlin • 🇩🇪 GermanyMid-LevelSenior💰 €70,000 - €90,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B sales within a SaaS environment, with a strong focus on lead qualification, consultative selling, and customer relationship management. Proficient in utilizing CRM tools and analyzing sales metrics to drive data-driven decisions and optimize conversion rates.

Highest-signal resume keywords

B2B Sales ExperienceSaaS Sales ExpertiseCRM Tools ProficiencyFluent German and EnglishStrong Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lead QualificationConsultative SalesSales Metrics AnalysisUpselling and Cross-SellingProduct Demonstrations

Soft Skills

Strong Negotiation SkillsStructured Working StyleResults-Oriented Approach

Tools & Technologies

SalesforceHubSpot

Industry Keywords

Sales Journey ManagementCustomer Relationship ManagementGerman Market ExpertiseDigital AffinitySales Success Track Record

About the role

Key responsibilities & impact

Manage the entire sales journey from lead qualification to closing
Identify suitable companies and develop tailored outreach strategies
Conduct consultative sales conversations, understand pain points and present appropriate solutions
Deliver product demos and presentations and adapt pitches to different industries
Work closely with SDRs, Marketing and Customer Success to convert leads and optimize conversion rates
Grow existing customers through upselling and cross-selling
Build success stories and references in the German market
Structure market and customer feedback for product and marketing teams
Analyze pipeline, forecasts and conversion rates and make data-driven decisions
Build long-term customer relationships and establish Positive Group’s products in the German market

Requirements

What you’ll need

Solid experience in B2B sales, ideally in a SaaS environment
At least 3 years of experience in a comparable role as an Account Executive or Senior Sales representative
Proven track record of sales success
Familiarity with CRM tools such as Salesforce or HubSpot
Experience working with sales metrics
Digital affinity and comfort with technical environments
Ability to explain complex solutions clearly
Ideally some first leadership experience or potential for a Sales Manager role
Strong communication and negotiation skills
Structured and results-oriented working style
Fluent German and English required
Please submit your CV in German

Benefits

Comp & perks

30 days of vacation — 32 days for single parents
Holiday bonus: half a day off on both 24/12 and 31/12
€100 monthly benefits budget for public transport, meals, childcare, health courses and other vouchers
€1,000 annual training budget
20% employer contribution to company pension scheme
Free and confidential Employee Assistance Program for work-related and personal counseling and coaching
Choice of operating system: macOS, Windows or Linux
Up to three days per week remote work
Up to 30 days of workation per year inside and outside the EU
One extra day off per year for social volunteer work
5 paid sick days for child illness for all parents
Ergonomic workspace in the offices
Snacks and fresh drinks
Team events such as Positive Convention, summer party, winter celebration, hiking days and BBQs