Senior Marketing Analyst
Poseidon Music Ltd
JavaScriptPythonSQL
Senior Marketing Analyst
Poseidon Music Ltd
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇬🇧 United Kingdom
Visit company websiteSalary
💰 £60,000 - £90,000 per year
Job Level
Senior
Tech Stack
JavaScriptPythonSQL
About the role
- Select, design and implement our complete marketing analytics stack (we're using Snowflake and moving beyond GA4)
- Build sophisticated attribution models across multiple platforms, moving beyond Meta's/Google’s native attribution
- Lead tool selection and implementation for our entire analytics ecosystem
- Provide strategic insights directly to the CMO and senior leadership team
- Own all A/B testing strategy and execution across conversion funnels, pricing, and user experience
- Drive constant experimentation across multiple markets, demographics, and pricing models
- Implement and manage conversion tracking, pixels, and APIs across all marketing platforms
- Analyze household income and other demographic data and design market-specific optimizations using our data warehouse and other tools
- Implement JavaScript tracking, Google Tag Manager, and data layers across platforms
- Set up and manage Conversions API integrations across Meta, TikTok, Google, and emerging platforms
- Ensure attribution accuracy and data integrity across all marketing touchpoints
- Work with our part-time data scientist to translate theoretical insights into practical implementations
- Partner closely with our Head of Performance Marketing to optimize campaign performance
- Provide actionable insights and recommendations to our media buying and creative teams
- Prepare and present weekly reports on outcomes, insights, and recommendations
- Be the go-to resource for metrics, reporting, and performance analysis across the organization
- Drive continuous improvement initiatives across all marketing functions
Requirements
- 5+ years in marketing analytics, preferably at high-volume consumer businesses
- Deep expertise in JavaScript implementation for marketing tracking and pixel management
- Extensive experience with Conversions API setup and management across multiple platforms
- Strong understanding of attribution modeling, measurement, and incrementality testing
- Proven track record building and implementing marketing analytics infrastructures
- Deep data governance and GDPR knowledge
- Expert-level JavaScript knowledge for tracking implementation
- Proficiency with Google Tag Manager and data layer management
- Deep experience with pixels and conversions APIs (Meta, Google, TikTok, etc.)
- Comfortable working with data warehouses (Snowflake experience preferred)
- Experience with modern analytics platforms (we currently use Plausible, not GA4)
- Experience designing and executing A/B testing programs at scale
- Strong statistical knowledge for experiment design and analysis
- Ability to translate complex data into actionable business insights
- Experience presenting findings and recommendations to senior leadership
- Track record of driving measurable improvements through data-driven optimization
- SQL and Python experience is a plus
- Experience with CDPs, data enrichment platforms, and advanced martech stacks
- International marketing analytics experience (we operate across multiple countries)
- Experience with ticketing, events, or experiential marketing
- An interest in the arts and mission-driven or social impact organizations
- Experience building analytics teams and processes from scratch
Benefits
- Competitive base salary plus performance-based commission tied to company success
- The chance to drive real social change through entertainment
- Unique opportunity to build a complete marketing analytics infrastructure from the ground up
- Work with a passionate, high-performing international team spread across 12 countries
- Direct access to senior leadership and high-impact strategic projects
- Equity and career progression opportunities as we continue our growth journey
- Fully remote work, fully flexi-time
- A kind, supportive company culture we're very proud of
- Up to 35 days of Paid Time Off per year
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
JavaScriptattribution modelingA/B testingdata governanceGDPRSQLPythondata analysisconversion trackingdata optimization
Soft skills
strategic insightscommunicationcollaborationpresentation skillsanalytical thinkingproblem-solvingleadershipadaptabilitycreativitydata-driven decision making