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Senior Digital Marketing Manager
PoplSenior Digital Marketing Manager optimizing digital demand generation for Popl's AI-native platform. Owning SEO, paid media, email marketing, and executive reporting while collaborating with content strategy.
About the role
Key responsibilities & impact- Own SEO & AI search visibility
- Manage paid media & agency performance
- Drive email marketing
- Optimize the website
- Direct content strategy
- Build measurement & executive reporting
- Manage contractors & vendors
- Own budget allocation
Requirements
What you’ll need- 5-8+ years in digital marketing, ideally B2B SaaS
- Hands-on experience running paid search and SEO
- Demonstrated experience with AI SEO / AI search visibility tools
- Ability to independently build reports and dashboards in HubSpot and Salesforce
- Experience building agent skills, routines, or automated workflows in tools like Claude or ChatGPT
- Proven ability to build and present executive-level reporting
- Experience managing agencies and contractors for channel execution and content production
- Bias toward data-driven decision-making
Benefits
Comp & perks- Fully remote
- Competitive salary
- Meaningful equity
- Full insurance & benefits
- Unlimited PTO
- $150 monthly wellness credit
- Constant daily learning
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Digital MarketingEmail MarketingWebsite OptimizationContent StrategyData-Driven Decision-MakingExecutive ReportingAgency ManagementContractor ManagementAutomated WorkflowsB2B SaaS Experience
Soft Skills
Independent WorkPresentation Skills