Pomelo

Director of Social Media – DTC/E-Commerce

Pomelo

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Job Level

Lead

About the role

  • Build and maintain monthly posting calendars across IG, TikTok, Pinterest, and YouTube Shorts.
  • Create & maintain a Pinterest moodboard as a shared inspiration hub for other creators.
  • Film, edit, and post original content at high velocity (e.g. ~5x/week IG, ~10x/week TikTok).
  • Handle inbound UGC/affiliate/influencer collab requests, routing them into paid/organic programs.
  • Manage creator relationships, content collaborations, and paid partnerships across all brands.
  • Source and vet creators aligned with brand voice and goals.
  • Negotiate deliverables and fees, and oversee campaign execution from outreach through content delivery.
  • Follow top TikTok/Instagram strategists and official platform accounts to anticipate changes.
  • Daily engagement: comments, DMs, collabs, social listening.
  • Track growth, engagement, conversions, and share-of-voice.

Requirements

  • Bachelor’s degree in a relevant field
  • At least 3 years of social media management — either for a D2C brand or for a personal account grown as a creator.
  • Strong portfolio of short-form content you’ve shot + edited yourself.
  • Excellent copywriting and storytelling skills, social-native first.
  • Strong understanding of TikTok/IG algorithms and growth mechanics.
  • Organized, proactive, highly collaborative.
  • AI-first mindset: fluent with tools like Claude (with MCPs), MidJourney, Runway, Higgsfield, Gumloop.
  • Comfortable being on-camera as needed.
  • Ability to have some overlap with US time zone (some flexibility offered)
Benefits
  • Competitive pay, always in US dollars
  • Work remotely from the comfort of your home
  • Health & wellness benefit
  • Paid holidays and time off
  • Performance and referral bonuses
  • Global exposure to the world’s best companies

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
social media managementcontent creationvideo editingcopywritingstorytellingcontent collaborationnegotiationcampaign executionsocial listeninggrowth tracking
Soft skills
organizedproactivecollaborativecommunicationrelationship management
Certifications
Bachelor’s degree