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Teamlead Influencer/Creator Marketing
Pomélo + Co UG (haftungsbeschränkt)Lead influencer marketing strategies and team for beauty brands SHYNE & Pomélo+Co. Foster community engagement and manage creator partnerships across Germany, France, and Italy.
About the role
Key responsibilities & impact- Planning and executing the influencer marketing strategy
- Building and scaling a creator community of micro-influencers, ambassadors, and affiliates
- Developing community-led growth programs that turn micro-influencers into long-term brand advocates
- Booking D2C influencer campaigns (Stories, Reels, and TikTok)
- Booking retail influencer campaigns for dm, Rossmann, Müller, and Budni
- Planning and executing branding and awareness campaigns
- Managing the affiliate marketing program
- Managing and growing the DACH, Italian, French, and UK markets
- Negotiating creator collaborations and contract terms
- Building long-term creator partnerships
- Planning and executing creator events in Berlin
- Project management for retail activations
- Budget planning and budget control
- Forecasting and offer planning
- KPI monitoring and performance analysis
- Building and evolving dashboards
- Data analysis using Excel, pivot tables, and reporting tools
- ROI and revenue analysis of influencer campaigns
- Leading an international influencer marketing team across Germany, France, and Italy
- Serving as the point of contact for operational and strategic questions
- Conducting regular feedback and development conversations
- Owning recruiting processes and employee onboarding
- Optimizing and introducing new processes and workflows
- Developing new influencer marketing concepts
- Close collaboration with Performance Marketing and Brand Marketing
Requirements
What you’ll need- 3+ years of experience in influencer/creator marketing, ideally in a beauty D2C & B2B brand environment
- At least 1–2 years of experience in a leadership or team lead role
- Fluent in German (C1+) and English (business fluent). Both are required for day-to-day work
- Proven track record of managing large creator volumes in a structured, KPI-driven way
- Experience with budget responsibility and campaign ROI analysis
- Strong negotiation skills and experience managing creator/agency contracts
Benefits
Comp & perks- Flexible work-life balance: Benefit from our hybrid working model with up to two work-from-home days per week (Mondays & Fridays)
- Additional time off: In addition to work-from-anywhere days, we give you December 24 and 31 as additional days off
- Modern working environment: Our modern office near Rosenthaler Platz offers a great view and is dog-friendly
- Stay fit: We support your health and well-being with an Urban Sports Club membership (M) for all sports enthusiasts – or you can take advantage of the employee discounts and vouchers offered by the Probonio app instead
- Teamwork makes the dream work: Enjoy regular team lunches and team events
- Attractive extras: Receive free company products on an ongoing basis
- Tools for your success: Choose the equipment you work best with a MacBook or a notebook of your choice
- Of course, we also offer the classics, such as a free fruit basket, snacks, and fresh coffee
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
influencer marketingcommunity-led growthcampaign managementdata analysisbudget planningKPI monitoringperformance analysisreporting toolsExcelpivot tables
Soft Skills
negotiation skillsleadershipteam managementcollaborationcommunicationproject managementfeedback and developmentprocess optimization