Point C

Senior Marketing Manager

Point C

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $90,000 - $100,000 per year

Job Level

About the role

  • Develop and execute multi-channel marketing campaigns that generate awareness, drive engagement, and convert leads into opportunities
  • Contribute to the strategy and content development of marketing campaigns, including thought leadership, case studies, and product positioning
  • Support the Point C People team with internal comms and employee branding
  • Analyze and optimize performance across all marketing channels, using data to inform decisions and improve ROI
  • Collaborate with sales and operational teams to ensure strong alignment between marketing efforts and revenue goals
  • Stay current on marketing trends and tools, bringing new ideas to enhance strategy and execution

Requirements

  • 5+ years of experience in B2B marketing with a focus on branding, content marketing, and communications
  • Proven experience leading, developing, and executing brand awareness campaigns, marketing materials, internal communications, and sales enablement
  • Hands-on experience with HubSpot (or similar platforms); HubSpot certification is a plus
  • Strong independent worker that can take initiative as well as collaborate with teams, ability to prioritize multiple projects and requests at once
  • Excellent communication and creative skills, with attention to detail are a must to succeed in this role
  • Experience in healthcare, insurance, or highly regulated industries is a plus
Benefits
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Applicant Tracking System Keywords

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Hard Skills & Tools
B2B marketingbrandingcontent marketingcommunicationsbrand awareness campaignsmarketing materialssales enablementdata analysisROI optimization
Soft Skills
independent workerinitiativecollaborationprioritizationcommunicationcreativityattention to detail
Certifications
HubSpot certification