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B2B Acquisition Manager
Pod PointB2B Acquisition Manager at Pod, leading marketing efforts to enhance B2B and B2B2C channels. Driving growth in the electric vehicle sector with a focus on measurable impact and collaboration.
Posted 5/19/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSenior💰 £40,000 - £50,000 per yearWebsite
About the role
Key responsibilities & impact- Build the B2B Lead Engine - you’ll design, test, and scale a lead acquisition strategy from the ground up, developing repeatable and measurable playbooks across multiple channels (digital, events, partnerships, outbound, ABM, and more)
- Own Channel Strategy and Execution - you’ll plan, launch, and optimise acquisition campaigns across paid media, content syndication, email, LinkedIn, webinars, trade shows, and partner co-marketing initiatives
- Drive Partner Ecosystem Growth - you’ll generate inbound interest and build a high-quality pipeline of distributors, integrators, installers, and homebuilder opportunities, as well as B2B2C partners
- Collaborate Across Teams - you’ll work hand-in-hand with Sales, Partnerships, and Product Marketing to ensure seamless lead handover, consistent messaging, and effective partner engagement
- Performance Measurement and Optimisation - you’ll define KPIs and lead quality metrics, track performance across all channels, and continuously refine campaigns to increase efficiency and conversion
- Test and Scale - you’ll lead a culture of experimentation, identifying new acquisition tactics, testing bold ideas, and scaling what delivers the best commercial results
- Own the Acquisition Tech Stack - you’ll work with CRM, e-commerce, and product teams to manage the marketing automation and attribution tools that underpin transparent, scalable lead management
- Champion Data and Insight - you’ll use data to drive decision-making, forecast pipeline contribution, and ensure marketing investment translates directly to revenue impact
- Represent the Brand Externally - you’ll attend trade shows, events, and partner activations to promote Pod, gather market intelligence, and build trusted relationships with industry players.
Requirements
What you’ll need- Proven B2B marketing expertise – Demonstrable experience in B2B demand generation or acquisition, ideally within a scale-up or high-growth environment
- Hands-on campaign delivery – Track record of building acquisition programmes from scratch, managing campaigns across multiple channels and tactics
- Knowledge of marketing automation tools (ideally HubSpot) and attribution systems
- Commercial mindset – Strong analytical and data-driven approach, capable of linking marketing activity to pipeline and revenue outcomes
- Multi-channel experience – Deep understanding of digital marketing, events, content, ABM, and partner co-marketing strategies
- Collaborative working style – Experience working closely with Sales, Partnerships, and Product Marketing to align messaging and optimise funnel performance
- Ownership and initiative – Comfortable taking end-to-end responsibility for strategy, execution, and reporting
- Communication and influence – Skilled at managing stakeholders, presenting results, and building credibility across teams.
Benefits
Comp & perks- Access for you and up to 5 family/friends to the 'UnMind' wellbeing platform
- Podpoint Charger
- Discounted energy tariff (Pod Power or EDF Employee Programme)
- Flexible hybrid working model
- Work abroad for up to 20 days per year
- Family & friend discount scheme
- 25 days holiday (plus Bank Holidays)
- Very generous parental and family leave
- Pension scheme with a 4.5% matched contribution
- Eyecare scheme
- Life insurance covering up to 4x your annual salary
- Virtual GP provided by HealthHero
- Employee Assistance Program
- Free Mortgage Advice
- Discounted Gym Memberships
- Cycle2Work Scheme
ATS Keywords
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Hard Skills & Tools
B2B marketingdemand generationacquisition strategycampaign managementperformance measurementKPI definitionlead quality metricsdata-driven decision makingmulti-channel marketingmarketing automation
Soft Skills
collaborative workingownershipinitiativecommunicationinfluenceanalytical mindsetstakeholder managementrelationship buildingcreativityadaptability