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Senior Manager, Multicultural Brand Marketing – Bilingual (English / Spanish)
PNCSenior Manager leading brand marketing initiatives for PNC focusing on U.S. Hispanic communities.
Posted 6/10/2026full-timeChicago • Illinois, Texas, Washington • 🇺🇸 United StatesSenior💰 $50,000 - $204,490 per yearWebsite
About the role
Key responsibilities & impact- Lead brand building efforts with emphasis on the U.S. Hispanic segment
- Shape and execute long term brand strategy
- Develop marketing campaigns for PNC’s growth agenda
- Manage a bilingual team and agency relationships
- Track brand KPIs and performance stories for executives
Requirements
What you’ll need- Must be fluent in English & Spanish (verbal and written)
- minimum of 8 years industry experience
- at least 5 years of prior management experience
- bachelor's degree or equivalent experience
- strong understanding of branding and marketing strategies
- experience with multicultural marketing
Benefits
Comp & perks- medical/prescription drug coverage (with a Health Savings Account feature)
- dental and vision options
- employee and spouse/child life insurance
- short and long-term disability protection
- 401(k) with PNC match
- pension and stock purchase plans
- dependent care reimbursement account
- back-up child/elder care
- adoption, surrogacy, and doula reimbursement
- educational assistance, including select programs fully paid
- a robust wellness program with financial incentives
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
brandingmarketing strategiesmarketing campaignsKPI trackingmulticultural marketing
Soft Skills
leadershipteam managementcommunicationrelationship management
Certifications
bachelor's degree