Growth Analyst / Researcher

PlayMe Studio

full-time

Posted on: 9/6/2025

Origin: • 🇺🇦 Ukraine

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Mid-LevelSenior

About the role

Conduct market and competitive research in various digital domains
Track trends in digital products, mobile apps, technology, and consumer behavior
Analyze marketing funnels (including quiz funnels), user onboarding flows, pricing models, and value propositions
Use tools like AppMagic, SensorTower, SimilarWeb, Facebook Ads Library to collect and analyze data
Deliver clear research reports, insights, and strategic recommendations to product and marketing teams
Identify product opportunities and growth zones and formulate data-driven hypotheses
Perform ad-hoc research on potentially promising niches, channels, or formats
Influence new product launches and continuous improvement of existing products as part of R&D and strategy

Strong analytical thinking — the ability to structure data, spot patterns, and derive insights
Background in product analytics, digital marketing, or product management
Skills in qualitative and quantitative research, hypothesis validation
English level: Intermediate or higher — comfortable researching English-language sources and exploring product interfaces
Experience with tools like AppMagic, SensorTower, Facebook Ads Library, SimilarWeb, Semrush
Confident use of Google Sheets / Excel, Notion, and presentation tools
Basic understanding of digital product metrics such as CAC, LTV, Retention, and Conversion Rate
Clear and concise communication skills — both written and verbal
Nice to have: Completed courses in product analytics, research, or digital marketing