Platphorm, LLC

Growth Marketing

• Own organic search strategy end-to-end across multiple brands, including keyword and intent research, content roadmap, on-page optimization, internal linking, and structured data
• Build and guide the answer-engine optimization (AEO) practice
• Ensure brands are cited and recommended by LLMs and AI search products, and measure visibility in those surfaces
• Work with marketing and community teams to build an authentic presence on Reddit and similar platforms
• Monitor brand mentions and identify communities where the company can genuinely contribute
• Build programs that put real users and service providers in front of communities
• Produce landing page copy, comparison pages, and guides
• Partner with engineering on technical SEO fixes and make the business case for that work
• Provide organic-informed input on landing pages and content
• Assist with social content, strategy, and execution as needed
• Report on organic contribution through qualified traffic, signups, and revenue attribution

Organic Growth Marketing Manager