Marketing Coordinator – Go-To-Market

Plante Moran

Marketing Coordinator executing campaigns, content, and event strategies for Plante Moran. Collaborating with teams and maintaining external partnerships for successful marketing initiatives.

Posted 7/25/2026full-timeChicago • Colorado, Illinois, Massachusetts, Ohio • 🇺🇸 United StatesJunior💰 $21 - $29 per hourWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in coordinating and executing marketing campaigns, managing relationships with external partners, and utilizing CRM and marketing automation tools to drive engagement and support practice development efforts.

Highest-signal resume keywords

CRM ExpertiseMarketing Campaign ManagementContent Creation and EditingProject Management SkillsSponsorship Coordination

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

MarketingContent CreationData AnalysisEvent PlanningDigital Marketing

Soft Skills

Attention to DetailTime ManagementOrganizational SkillsMultitaskingCommunication

Tools & Technologies

MarketoMicrosoft OfficeMicrosoft DynamicsON24CRM Software

Industry Keywords

Marketing AutomationSponsorship ProgramsMulti-Channel CampaignsStakeholder EngagementPromotional Copy

About the role

Key responsibilities & impact

Partner with fellow marketing team members, internal creative studio, channel owners, internal stakeholders, and other firm groups to execute assigned programs
Responsible for coordination and facilitation of task execution utilizing a variety of marketing technologies and project management tools
Aids in coordinating, planning and implementation around assigned events and sponsorship projects from initiation to reporting
Maintains relationships with external partners/associations, acting as a point of contact for assigned practice areas
Negotiates sponsorship benefits, coordinates the activation and renewal of sponsorship programs, and key deliverables
Creates and edits content for marketing campaigns, including writing or editing promotional copy (ads, social, e-mail) as well as image selection
Supports the implementation of multi-channel campaigns designed to engage and nurture audiences and drive demand in support of practice area/firm goals
Tracks success of marketing campaigns and makes recommendations for improving results in future campaigns
Facilitates the distribution of digital communications, including setting up campaigns and marketing lists in CRM and Marketo, securing approval of content and design from marketing team and relevant practice staff
Maintains expert level of knowledge in CRM and capable of training practice staff in appropriate use of systems to support practice development efforts
Supports data analysis and reporting around campaigns, webinars, events, and marketing initiatives
Traffics workflows for marketing collateral and communications, oversees edits, requested changes, and approvals

Requirements

What you’ll need

Bachelor’s Degree in Marketing, Journalism, Communications, Business Administration or other related subject area
Requires at least 1 year of experience in marketing, inclusive of internships and/or volunteer positions while earning degree
Excellent attention to detail
Excellent time management and organizational skills, with the ability to multitask multiple projects/tasks and re-prioritize as needed
Working knowledge of common software applications and digital tools, such as Microsoft Office, Teams, various ON24 platforms, Marketo, and Microsoft Dynamics
Experience with CRM and marketing automation software a plus

Benefits

Comp & perks

Health insurance
Dental insurance
Vision insurance
Disability insurance
Life insurance
Flexible Time Off
401(k) plan
Pension plan
Business-related travel expense reimbursement
Meal reimbursement for business-related use