Plante Moran

Marketing Coordinator – Go To Market

Plante Moran

full-time

Posted on:

Location Type: Hybrid

Location: Southfield • Colorado • Illinois • United States

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Salary

💰 $22 - $30 per hour

Job Level

Junior

About the role

  • Partner with fellow marketing team members, internal creative studio, channel owners, internal stakeholders, and other firm groups to execute assigned programs
  • Responsible for coordination and facilitation of task execution utilizing a variety of marketing technologies and project management tools
  • Aids in coordinating, planning and implementation around assigned events and sponsorship projects from initiation to reporting
  • Maintains relationships with external partners/associations, acting as a point of contact for assigned practice areas
  • Negotiates sponsorship benefits, coordinates the activation and renewal of sponsorship programs, and key deliverables
  • Event and sponsorship execution may be up to 50% of responsibilities
  • Creates and edits content for marketing campaigns
  • Supports the implementation of multi-channel campaigns designed to engage and nurture audiences and drive demand in support of practice area/firm goals
  • Tracks success of marketing campaigns and makes recommendations for improving results in future campaigns
  • Facilitates the distribution of digital communications, including setting up campaigns and marketing lists in CRM and Marketo, securing approval of content and design from marketing team and relevant practice staff
  • Maintains expert level of knowledge in CRM and capable of training practice staff in appropriate use of systems to support practice development efforts
  • Supports data analysis and reporting around campaigns, webinars, events, and marketing initiatives

Requirements

  • Bachelor’s Degree in Marketing, Journalism, Communications, Business Administration or other related subject area
  • Requires at least 1 year of experience in marketing, inclusive of internships and/or volunteer positions while earning degree
  • Excellent attention to detail
  • A team player and collaborator
  • Working knowledge of common software applications and digital tools
  • Excellent time management and organizational skills
  • Experience with CRM and marketing automation software a plus
Benefits
  • Health, dental, vision, disability, and life insurance
  • Flexible Time Off and various pre-determined holidays
  • 401(k) plan
  • Flexible benefits plans
  • Business-related travel expense, lodging, and meal reimbursement for business-related use
  • Pension plan for eligible administrative and paraprofessional staff
  • Discretionary bonus plan for eligible staff

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketingcontent creationdata analysiscampaign managementevent coordinationsponsorship negotiationdigital communicationsreportingproject management
Soft skills
attention to detailteam collaborationtime managementorganizational skills