Plaid

Copywriter

• Creating partnerships with cross-functional partners and helping them simplify messaging to get ideas across in one sentence.
• Execute and support maintenance of Plaid’s brand voice guidelines across all brand touch points.
• Collaborate with designers and other copywriters to ensure the big, conceptual ideas behind the brand are clear in both visuals and copy.
• Collaborate with the marketing team across a variety of channels to develop copy for email, social and display, events, video, web, sales collateral, etc.
• Identify gaps in our existing messaging and define ways to strengthen our brand and voice.

Product Marketing

• Define and execute the GTM technology strategy and multi-year roadmap, ensuring alignment with Plaid’s scaling needs, evolving GTM motions (sales-assisted, enterprise, partnerships), and long-term business objectives.
• Architect, evolve, and maintain scalable CRM (Salesforce) and GTM system solutions across the full go-to-market stack, including integrations with billing, CPQ, marketing automation, analytics, and internal data platforms.
• Own GTM systems governance and data integrity, including tooling standards, data models, access controls, and operational hygiene. Establish guardrails that balance speed and flexibility with consistency, compliance, and long-term maintainability.
• Lead, mentor, and grow a high-performing GTM Systems team, including managers, admins, engineers, and analysts.
• Manage GTM technology vendors and budgets, including tool evaluation, contract negotiation, renewal planning, and ROI assessment.
• Partner closely with Sales, Marketing, Customer Success, RevOps, Finance, Product, and Engineering to intake demand, prioritize initiatives, and deliver solutions that improve GTM workflows, seller productivity, and customer outcomes.
• Lead a cross-functional AI enablement effort across GTM, responsible for evaluating emerging AI tools and capabilities, designing scalable processes, and overseeing technical deployment. Drive responsible adoption of AI automation to improve seller efficiency, data quality, forecasting accuracy, and customer engagement.
• Drive change management and adoption, ensuring new systems, tools, and processes are successfully rolled out, documented, and embraced by GTM teams through enablement, training, and feedback loops.

GTM Strategy & Operations Lead – GTM Technology

Business Operations

• Partner directly with our Transfer/ Money Movement team (a pod within Payments), serving as the primary stakeholder to that team and working across both strategic and operational initiatives.
• Own foundational work across all of Payments PA, such as monthly business reports, OKR tracking and updating, and QBR/ recurring reporting.
• Build out key metrics, tracking, and dashboards to support Payments initiatives + drive relevant behavior changes as needed.
• Identify opportunities to improve our operations across the PA and collaborate with cross-functional teams to implement them.
• Initiate, manage, and successfully execute new, cross-functional initiatives that increase alignment.
• Partner with other teams and functions to improve efficiency, productivity, and performance.

Business Operations – Payments

3D Artist

• Design and produce motion assets across product experiences, brand foundations, marketing campaigns, paid social, and organic channels
• Translate static designs and concepts into intentional, high-quality motion
• Collaborate cross-functionally with designers, marketers, engineers, and copywritersSupport production-heavy workflows, including batching, versioning, and managing high volumes of assets
• Create motion prototypes, animations, and documentation that support handoff and implementation
• Iterate quickly based on feedback, changing requirements, and evolving priorities
• Help raise the quality and consistency of motion across Plaid

Motion Designer

Account Manager

• Own the overall relationship with your portfolio of customers in our fastest growing customer segment.
• Build relationships with the C-Suite and Product teams to grow and retain revenue.
• Own revenue targets, which includes identifying and closing new upsell opportunities and leading commercial negotiations for contract renewals.
• Help customers integrate and launch on Plaid.
• Solve complex customer challenges through creative problem solving by working cross-functionally with Sales, Risk, Legal, Finance, Commercial, Marketing, and Business Operations.

FinTech Account Manager – Named

Machine Learning Engineer

• Build with impact. Your work will empower millions of users through well-known and emerging Fintech Applications with access to financial services.
• Experiment with cutting edge ML modeling techniques.
• Work on both 0-1 stage problems as well as 1-10.
• Develop AI/MLmodels in a full life cycle, from offline training to online serving and monitoring.
• Collaborate with teams across Plaid to define ML roadmap.
• Dive deep into data and apply data driven decisions in day-to-day work.
• A high ownership, bottom-up driven team.

Senior Machine Learning Engineer – Payments

Engineering Manager

• Lead engineering teams in developing innovative tooling solutions
• Collaborate with product management to align engineering efforts with business goals
• Ensure high-quality standards in product delivery
• Mentor and guide team members in their career development

Engineering Manager – Intelligent Tooling

Support Engineer

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Technical Support Engineer

Account Executive

• Own new business and expansion revenue for Plaid’s Fraud and Identity solutions across a defined territory.
• Build deep customer relationships and clearly articulate the business value and impact of Plaid’s solutions.
• Execute end-to-end sales cycles, from discovery and pipeline generation through negotiation and close.
• Go deep and wide within customer and prospect accounts to uncover use cases, build champions, and drive adoption.
• Partner closely with Sales Development, Account Management, and cross-functional account pod members to win as a team.
• Act as a subject matter expert in fraud, risk, and identity verification, bringing market insight into customer conversations.
• Proactively identify and mitigate deal and customer risks to keep opportunities moving forward.
• Maintain accurate pipeline management and forecasting to support predictable revenue outcomes.

Account Executive – Fraud

• Owns and drives company-wide revenue performance for Plaid’s Payments solutions, with clear accountability for ARR growth, pipeline generation, and deal execution.
• Maintains a rigorous revenue forecast for Payments solutions, ensuring visibility, accuracy, and predictable performance.
• Builds, hires, and leads a high-performing team aligned to revenue goals, ensuring coverage, productivity, and scalable sales execution.
• Acts as an executive seller and market expert, leading high-impact sales conversations, strategic customer engagements, and industry events to accelerate pipeline creation and close complex, enterprise deals.
• Develops top-tier sales talent by setting a high performance bar, coaching through real deals, and preparing team members for expanded scope and senior leadership roles.
• Coaches sellers with a challenger mindset, enabling teams to lead with insight, reframe customer payments strategies, and uncover net-new and expansion revenue opportunities.
• Maintains a real-time view of product-market fit across segments, verticals, and geographies, identifying growth levers and partnering cross-functionally to unlock new revenue opportunities.
• Serves as a strategic advisor to segment sales and product leadership, shaping and executing go-to-market strategies that maximize revenue impact for Payments solutions.
• Identifies structural, systems, and process gaps that limit revenue scale, partnering with GTM and Product leadership to prioritize and drive improvements.
• Plays a key role in quarterly and annual planning by setting ambitious revenue targets for Payments solutions and defining the strategy, resources, and execution plan required to exceed them.

Account Executive, Payments

• Owns and drives company-wide revenue performance for Plaid’s Fraud solutions, with clear accountability for revenue growth, pipeline generation, and deal execution.
• Maintains a rigorous revenue forecast for Fraud solutions.
• Builds, hires, and leads a high-performing team aligned to revenue goals, ensuring coverage, productivity, and scalable sales execution.
• Acts as an executive seller and market expert, leading high-impact sales conversations, strategic customer engagements, and industry events to accelerate pipeline creation and close complex, enterprise deals.
• Develops top-tier sales talent by setting a high performance bar, coaching through real deals, and preparing team members for expanded scope and senior leadership roles.
• Coaches sellers with a challenger mindset, enabling teams to lead with insight, reframe customer risk and fraud strategies, and uncover net-new and expansion revenue opportunities.
• Maintains a real-time view of product-market fit across segments, verticals, and geographies, identifying growth levers and partnering cross-functionally to unlock new revenue opportunities.
• Serves as a strategic advisor to segment sales and product leadership, shaping and executing go-to-market strategies that maximize revenue impact for Fraud solutions.
• Identifies structural, systems, and process gaps that limit revenue scale, partnering with GTM and Product leadership to prioritize and drive improvements.
• Plays a key role in quarterly and annual planning by setting ambitious revenue targets for Fraud solutions and defining the strategy, resources, and execution plan required to exceed them.

Account Executive Leader – Fraud

Digital Marketing

• Lead the strategy and execution of high-impact paid campaigns across channels like Search, Social, Display, and CTV to drive qualified pipeline and revenue
• Manage and pace multi-million-dollar media budgets, making data-driven allocation decisions to maintain a strong return on ad spend while ensuring high lead quality
• Work closely with Product Marketing and Sales, define targeted messaging and audience segments to evolve our narrative across the full funnel
• Responsible for continuous optimization, developing testing roadmaps, and translating complex data into actionable insights for stakeholders across the organization

Digital Marketing Manager

• End to end ownership of variable compensation program design and execution
• Design variable compensation programs closely with stakeholders (Revenue Leaders & Strategic Finance) to ensure they: (1) Drive the highest priority target behaviors and sales activities that are valuable for Plaid (2) Align design with industry standards that can retain and attract the best talent in the industry (3) Are effective in driving optimal revenue outcomes (4) Are optimizing for business performance and cost efficiency
• Execute all variable compensation plans
• Set segment, team, and AE level quotas in partnership with Revenue Strategy team
• Process monthly, quarterly and annual commission plan payouts
• Build automation and visualization tools for improved efficiency and plan performance comprehension
• Drive monthly and quarterly performance reviews of our incentive comp programs, including analytics and reporting
• Design, execute and track strategic incentive specials and SPIFs in partnership with sales leadership
• Lead the team of variable compensation staff including internal and external resources
• Partner with Finance for accrual estimates, commissions forecasting and SOX compliance execution.

GTM Strategy & Operations Lead, Incentives

Sales Development Rep

• Managing a team of 3-8 new business representatives to hit quota
• Ensure pipe generation meets business targets; Partner with Marketing and Sales leadership to unlock and unblock pipe creation
• Coaching team to develop their sales acumen and achieve professional ambitions
• Hire, develop and promote world-class talent through ever-green recruiting efforts
• Lead cross-functional initiatives to drive step-level improvements in pipeline generation

Manager, Sales Development

Marketing

• Own the end-to-end account-based marketing (ABM) strategy for priority segments and accounts
• Translate go-to-market priorities into strategic campaignsDefine account segmentation and tiering in partnership with Sales, Revenue, and Product Marketing
• Lead digital ABM execution across paid social, display, and other account-based channelsCollaborate with other Digital Marketing team members to develop and apply insights across ABM programs
• Partner with Lifecycle, Events, and Customer Marketing teams to align ABM programs and deliver cohesive account journeys
• Establish operating processes and communication frameworks to align Marketing and Sales around ABM
• Build and maintain reporting that measures ABM impact across engagement, pipeline, and revenue