Placetel

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Digital Marketing Specialist

🕒 5 days ago

Össur

1001 - 5000

🧬 Biotechnology

⚕️ Healthcare Insurance

🔬 Science

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Digital Marketing Specialist improving Össur's digital presence across South Europe. Focused on website performance, SEO, and user experience in an innovative mobility solutions firm.

🇫🇷 France – Remote

💰 Grant on 2022-06

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

🗣️🇪🇸 Spanish Required

🗣️🇫🇷 French Required

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Digital Marketing Manager – France

Business Development Rep

• Take ownership of market development and drive early customer traction
• Act as the central link between the Dutch market and our internal teams
• Actively shape the go-to-market strategy and positioning while ensuring early customer success
• Work in close collaboration with Sales, Customer Success, Product, and Marketing
• Contribute to building and scaling our presence in an international environment
• Develop and execute the market entry and growth strategy for Placetel AI in the Netherlands
• Identify relevant target industries, segments and AI voice use cases
• Build and maintain relationships with early adopter customers and key stakeholders
• Support customer acquisition in close collaboration with Sales and Presales teams
• Accompany customers through onboarding, implementation and early adoption phases
• Ensure customer success during the critical early lifecycle of AI deployments
• Collect and structure customer and market feedback to improve product-market fit
• Contribute to product positioning, messaging and roadmap discussions
• Develop local best practices, success stories and reference use cases
• Support scalable go-to-market processes for the Dutch market

Business Development & Sales Manager

• Take ownership of market development and drive early customer traction
• Act as the central link between the Dutch market and our internal teams
• Actively shape the go-to-market strategy and positioning while ensuring early customer success
• Develop and execute the market entry and growth strategy for Placetel AI in the Netherlands
• Identify relevant target industries, segments and AI voice use cases
• Build and maintain relationships with early adopter customers and key stakeholders
• Support customer acquisition in close collaboration with Sales and Presales teams
• Accompany customers through onboarding, implementation and early adoption phases
• Ensure customer success during the critical early lifecycle of AI deployments
• Collect and structure customer and market feedback to improve product-market fit
• Contribute to product positioning, messaging and roadmap discussions
• Develop local best practices, success stories and reference use cases
• Support scalable go-to-market processes for the Dutch market
• Collaborate closely with Customer Success, Product, Marketing and Sales teams across countries

Chief of Staff

• Work at the heart of Placetel’s leadership team, directly supporting the sales and marketing executive leadership.
• Increase strategic focus, execution speed, and cross-functional alignment across Sales, Marketing, and Product.
• Drive key initiatives forward, prepare management-ready decision materials, and ensure that strategic priorities translate into execution across teams.
• Act as a trusted sparring partner to the sales and marketing executive leadership team on strategic and operational topics.
• Support and drive cross-functional strategic initiatives (e.g. growth strategy, go-to-market models, product positioning, expansion initiatives).
• Structure complex problems, develop clear recommendations, and translate strategy into executable plans.
• Prepare management-level presentations, decision papers, and executive updates for leadership meetings and steering committees.
• Coordinate and track strategic initiatives across Sales, Marketing, and Product to ensure alignment and delivery.
• Support day-to-day operations by prioritizing initiatives, following up on action items, and removing blockers.
• Analyze business performance, KPIs, and market data to support decision-making.
• Facilitate communication between leadership and teams, ensuring clarity on goals, priorities, and expectations.
• Identify gaps, inefficiencies, or risks in processes and proactively propose improvements.

Chief of Staff – Strategy Consultant

• Take ownership of market development and drive early customer traction
• Act as the central link between the Dutch market and internal teams
• Actively shape the go-to-market strategy and positioning
• Ensure early customer success
• Collaborate closely with Sales, Customer Success, Product, and Marketing
• Develop and execute the market entry and growth strategy for Placetel AI in the Netherlands
• Identify relevant target industries, segments and AI voice use cases
• Build and maintain relationships with early adopter customers and key stakeholders
• Support customer acquisition in close collaboration with Sales and Presales teams
• Ensure customer success during the critical early lifecycle of AI deployments
• Collect and structure customer and market feedback to improve product-market fit
• Contribute to product positioning, messaging and roadmap discussions
• Develop local best practices, success stories and reference use cases
• Support scalable go-to-market processes for the Dutch market

Business Development and Sales Manager

Artificial Intelligence

• Take ownership of market development and drive early customer traction
• Act as the central link between the Dutch market and internal teams
• Shape the go-to-market strategy and positioning
• Ensure early customer success
• Develop and execute the market entry and growth strategy for Placetel AI in the Netherlands
• Identify relevant target industries, segments and AI voice use cases
• Build and maintain relationships with early adopter customers and key stakeholders
• Support customer acquisition in close collaboration with Sales and Presales teams
• Accompany customers through onboarding, implementation and early adoption phases
• Ensure customer success during the critical early lifecycle of AI deployments
• Collect and structure customer and market feedback to improve product-market fit
• Contribute to product positioning, messaging and roadmap discussions
• Develop local best practices, success stories and reference use cases
• Support scalable go-to-market processes for the Dutch market
• Collaborate closely with Customer Success, Product, Marketing and Sales teams across countries

Market Development Manager – Placetel AI

• Owning and executing the digital go-to-market strategy for Placetel AI in Netherlands
• Taking responsibility for the local website (content, structure, UX, conversion optimization)
• Planning, executing, and optimizing digital marketing campaigns (paid search, paid social, SEO, email)
• Localizing messaging, value propositions, and content for the Dutch market
• Driving improvements across the full digital funnel, from first touch to lead or trial conversion
• Analyzing traffic, lead quality, conversion rates, and campaign performance to identify growth opportunities
• Collaborating closely with central teams (product, UX/UI, performance marketing, analytics) and external agencies
• Supporting local product launches, feature rollouts, and GTM initiatives
• Ensuring strong brand consistency while adapting to local market needs
• Working data-driven, running tests, and continuously optimizing performance