
Performance Marketing Specialist
PhotoAiD
full-time
Posted on:
Location Type: Remote
Location: Poland
Visit company websiteExplore more
Salary
💰 PLN 15,000 - PLN 18,000 per month
About the role
- Manage and optimize Google and Bing Ads (Search, Shopping, App) and Google Shopping feeds across international markets.
- Handle significant budgets with expertise in allocation, optimization, and ROI maximization.
- Conduct keyword research, audience segmentation, and competitive gap analysis.
- Develop ad copy, landing pages, and testing hypotheses, collaborating with designers on custom implementation.
- Perform daily performance checks to identify trends and capitalize on market opportunities.
- Innovate existing campaigns through constant testing and strategic scaling into new global territories.
- Translate datasets into actionable insights and strategic recommendations for the Head of PPC.
- Act as a hands-on specialist who challenges ideas and accelerates the pace of implementation.
- Use AI tools to maintain a fast and effective production workflow.
Requirements
- 3+ years of hands-on PPC experience managing annual Google Ads budgets of €1M+.
- Deep mastery of Google Ads, performance metrics, and analytics.
- Strong ability to turn complex data into strategic, actionable insights.
- Proven ad copywriting and CRO expertise with a sharp eye for detail and UX.
- Fluent English (written/verbal); additional languages are a bonus.
- Ability to manage multiple projects in fast-paced, international, and global market settings.
- A proactive self-starter who identifies opportunities; in-house experience is preferred.
Benefits
- ESOP – significant Employee Stock Option Plan (4y vesting, 1y cliff) that makes you a co-owner of our success.
- Workation in Tenerife – we own an office space on the Canary Islands, open to all PhotoAiDers.
- Private medical insurance (Enel-Med).
- Multisport Card.
- Foreign language lessons.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
PPCGoogle AdsBing Adskeyword researchad copywritingCROdata analysisaudience segmentationcompetitive gap analysisROI maximization
Soft Skills
strategic thinkingattention to detailcommunicationproject managementproactivecollaborationadaptabilityproblem-solvingself-starterinnovation