Phoenix Productions

Financial Planning and Analysis

• Lead the financial oversight of supply chain operations, including budgeting, forecasting, variance analysis, and cost optimization.
• Serve as a strategic finance partner to the SVP of Supply Chain, Supply Chain, Procurement, Operations, and Logistics teams, providing insights and analysis to support key decisions.
• Analyze and drive initiatives to reduce COGS, improve working capital, optimize inventory, and manage freight and warehousing costs.
• Build models to support sourcing decisions, network optimization, and supplier negotiations.
• Develop and monitor KPIs related to supply chain performance and ensure alignment with financial goals.
• Ensure compliance with internal controls, accounting policies, and audit requirements related to supply chain finance.
• Evaluate capital investment proposals (e.g., automation, capacity expansion) and ensure alignment with financial targets and ROI expectations.

Supply Chain Finance Director

Content Manager

• Manage, audit, and track eContent, including owning changes and uploads for current and new items.
• Partner with Creative and Brand teams to shape digital content strategy and asset development (including copy), ensuring alignment with company initiatives while optimizing for channel-specific needs and online behaviors.
• Incorporate consumer reviews and questions into content recommendations; share insights broadly across the organization.
• Conduct competitive reviews to identify opportunities and merchandising tactics.
• Perform gap and opportunity analyses of existing content performance; establish KPIs that ladder up to business growth goals.
• Track and monitor content performance, preparing monthly scorecards with actionable insights.
• Manage the Digital Shelf through CommerceIQ, setting thresholds, monitoring content performance, auditing, and providing marketplace insights.
• Lead onsite audits of Honest product pages; recommend and implement updates in Amazon Vendor Central and syndication platforms.
• Manage retail execution of key demand-driving activities (calendar alignment, system submissions, and on-site audits).
• Design and execute digital coupons in collaboration with brand and sales teams; track ROI and refine future strategies.
• Report on Subscribe & Save (SnS) metrics; contribute to product variation strategy.
• Partner with Product Supply and Amazon to complete forecasting and order generation for launches and demand-driving events.
• Co-own the launch of new products and define best-in-class go-to-market requirements.
• Manage execution and optimization of product pages and brand stores, ensuring top products are refreshed monthly.
• Develop A+ Content module recommendations and co-own enhanced content alongside Creative.
• Maintain merchandising calendar, execute brand store posts, and align with brand calendars for a holistic customer journey.
• Review brand store analytics and competitor storefronts monthly to inform shopper journey improvements.
• Foster strong relationships with Amazon; collaborate with the National Account Manager on troubleshooting and leverage IDQ/hidden keyword reports.
• Set IDQ targets and perform audits to maintain/exceed score.
• Audit CPF and Brand Registry landing pages to ensure visibility and share.
• Use SKAI and Vendor Central for share of voice (SOV) and keyword insights; execute changes to improve rankings and organic search.
• Align eCommerce content with digital media strategy, tailoring content to audience insights.

Senior Data, Content Strategist

Sales

• Own data integrity and lead Walmart analytics, including weekly reporting and ad hoc analysis
• Analyze Scintilla and internal data to uncover opportunities, whitespace, risks, and emerging trends that shape sales strategy
• Track KPIs and performance to guide sales execution and decision-making
• Evaluate promotions and pricing to optimize velocity, ROI, and distribution
• Serve as the Scintilla Charter expert, providing insights on category trends and business opportunities
• Deliver forward-looking recommendations to accelerate performance and growth
• Build dashboards, recap decks, and visualizations to communicate insights and align stakeholders
• Collaborate cross-functionally with Marketing, Category Management, and Sales to integrate insights into strategy
• Support development of customer-facing materials with data inputs and analysis that drive visuals
• Lead Walmart new item setup and ongoing item maintenance for accurate and timely execution
• Create ad hoc reports and analyses as requested
• Reports to the Walmart Director of Sales and manages item setup and maintenance

Supply Chain Finance Director

Senior Data, Content Strategist

Sales Insights Manager