Phiture

Senior Mobile Growth Consultant – ASO, CRO

Phiture

full-time

Posted on:

Location Type: Remote

Location: Remote • California • 🇺🇸 United States

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Job Level

Senior

About the role

  • Keep the engine running: Oversee day-to-day operations within the pod and make sure projects stay on track.
  • Lead global ASO & CRO strategy: Drive scalable growth across markets and languages with data-driven experimentation.
  • Shape client roadmaps: Provide senior-level guidance and tailored strategies for key ASO accounts.
  • Experiment relentlessly: Apply testing methodologies to boost app performance, blending ASO expertise with CRO best practices.
  • Elevate discoverability: Lead keyword optimization to help apps shine in crowded app stores.
  • Drive creative excellence: Run creative testing to craft store assets that stand out in competitive marketplaces.
  • Mentor and inspire: Coach Growth Managers, fostering analytical thinking and curiosity.
  • Refine strategies with insight: Use deep knowledge of user behavior, app store dynamics, and growth experimentation to optimize client outcomes.
  • Be a thought leader: Help build Phiture’s reputation as a go-to authority in mobile growth and ASO.
  • Set the bar high: Ensure top-quality service delivery and consistently strong results.
  • Stay ahead of trends: Integrate the latest best practices in CRO, performance marketing, and ASO.
  • Collaborate across time zones: Own the handoff between EU and US teams, ensuring seamless communication and continuity.
  • Be the US client partner: Act as the main point of contact for American clients and coordinate with EU teammates.
  • Juggle multiple priorities: Balance several client projects while keeping workstreams aligned and on schedule.

Requirements

  • 3+ years in ASO or related fields (CRO or experiment-driven mobile growth).
  • Deep understanding of mobile marketing and performance marketing principles.
  • A strategic mindset with hands-on experience in experimentation and user-behavior analysis.
  • Data-driven decision maker with excellent research and critical thinking skills.
  • Natural curiosity and adaptability, eager to deepen ASO expertise if needed.
  • Strong client-management experience, preferably within an agency setting.
  • Outstanding written and verbal communication skills.
  • Experience working fully remote with distributed teams.
  • Comfort coordinating across North America–Europe time zones.
  • Solid project management and prioritization skills, thriving under multiple deadlines.
  • Ability to work independently and make clear decisions in fast-changing environments.
Benefits
  • Ultimate Remote Flexibility — Skip the commute. Bay Area‑based, remote by default; a periodic in-person team and client meetups when needed.
  • Generous Time Off — 26 days PTO annually (on top of all U.S. national holidays), ensuring you have ample time to recharge, travel, and live your best life.
  • Outstanding Health Coverage — Premium health insurance through Cigna (medical) and Guardian (dental & vision), fully covered (100%) for you, with optional family coverage available.
  • Parental Leave You Can Count On — 10 weeks of fully paid parental leave after your first year, plus an additional 4 weeks of unpaid leave available on request.
  • Financial Rewards and Stability — Competitive 401(k) with 100% matching on your first 3%, and 50% on the next 2%, plus quarterly bonus opportunities tied to our shared success.
  • Mental Wellness Support — Free, confidential access to licensed therapists via Oliva, putting your mental health first.
  • Personal Development Investment — Yearly €1,000 personal growth budget plus 10 dedicated learning hours per month, empowering your professional and personal ambitions.
  • Flexible Working Hours — Autonomy to shape your workday around your lifestyle and productivity.
  • Global Team Connection — Regular team events and an annual all-expenses-paid company offsite in Europe.
  • Career Advancement Clarity — Tailored career roadmap and continuous personal development plan to fuel your growth.
  • Home Office Allowance — Monthly remote-work allowance to enhance your workspace or cover internet expenses.
  • Top-notch Gear from Day One — Onboarding kit with branded Phiture gear and your own MacBook.
  • Thoughtful Celebrations — Responsibly sourced birthday, anniversary, and seasonal gifts, because milestones matter.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
ASOCROdata-driven experimentationkeyword optimizationcreative testinguser behavior analysisperformance marketingproject managementstrategic mindsetresearch skills
Soft skills
analytical thinkingcuriosityclient managementcommunication skillsadaptabilityindependencedecision makingtime managementmentoringcollaboration