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Event Marketing Specialist – Healthcare
Phamily. Plan, coordinate, and execute Phamily’s B2B event calendar, including trade shows, conferences, webinars, sponsored events, and customer roundtables.
Posted 4/22/2026full-timeNew York City • New York • 🇺🇸 United StatesJuniorMid-Level💰 $70,000 - $80,000 per yearWebsite
About the role
Key responsibilities & impact- Plan, coordinate, and execute Phamily’s B2B event calendar, including trade shows, conferences, webinars, sponsored events, and customer roundtables.
- Partner closely with sales and growth teams to define event goals, target audiences, and key success metrics (e.g., lead generation, pipeline acceleration, brand visibility).
- Own logistics end-to-end: registration, sponsorship negotiation, vendor management, booth setup, collateral, shipping, and travel coordination.
- Collaborate with content and creative teams to produce engaging event materials—booth messaging, presentations, handouts, and digital assets.
- Manage event communications (in partnership with our Demand Generation Manager) including pre- and post-event marketing campaigns, sales outreach, and lead follow-up workflows.
- Track and analyze event performance to measure ROI, surface insights, and continuously improve strategy and execution.
- Support virtual event programs such as webinars, workshops, and panel discussions that showcase Phamily’s thought leadership.
- Build and maintain relationships with event organizers, sponsors, and strategic partners across the healthcare industry.
- Help identify in-person event, digital event, and sponsorship opportunities that make sense for Phamily when evaluated against our target benchmarks for event marketing investment.
- Ensure brand consistency across all event touch points and experiences.
Requirements
What you’ll need- 2–4 years of marketing or event coordination experience, ideally in B2B technology, SaaS, or healthcare.
- Strong project management and organizational skills with exceptional attention to detail, with comfort using Asana to build plans and Microsoft Excel to communicate financials.
- Excellent communication skills—written, verbal, and interpersonal.
- Experience managing vendors, budgets, and event logistics.
- Ability to work across teams, meet deadlines, and adapt to changing priorities.
- Comfort with CRM and marketing automation tools (e.g., HubSpot, Salesforce) and event platforms (e.g., Zoom, ON24, Cvent)
- Willingness to travel occasionally for industry events and team gatherings.
Benefits
Comp & perks- Competitive compensation commensurate with experience.
- Potential to earn equity based on performance
- Remote-friendly work environment
- Medical, dental, and vision coverage for employees and dependents at a nominal cost
- Paid maternity leave
- FSA and Dependent Care account options
- 401(k) Eligibility after 6 months of full-time employment
- Collaborative, mission-driven work environment
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
event coordinationproject managementbudget managementvendor managementlead generationpipeline accelerationROI analysisevent logisticsmarketing campaignsdata analysis
Soft Skills
organizational skillsattention to detailcommunication skillsinterpersonal skillscollaborationadaptabilityrelationship buildingstrategic thinkingtime managementproblem-solving