Senior Manager, US Retail Portfolio Strategy – Execution

Pfizer

Pfizer Senior Manager developing US retail strategies and campaigns for vaccines and primary-care medicines. Coordinating brand teams, pharmacy accounts, agencies, and retail customers.

Posted 8/13/2026full-timeArizona • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing retail-specific strategies and resources for pharmaceutical products, with a strong focus on customer engagement and collaboration with cross-functional teams. Proven ability to navigate the US pharmaceutical environment while ensuring compliance with regulatory guidelines.

Highest-signal resume keywords

Pharmaceutical Marketing ExperienceProject Management SkillsUS Retail Pharmacy Market FamiliarityRegulatory Compliance KnowledgeAnalytical and Planning Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Pharmaceutical MarketingProject ManagementRegulatory ComplianceAnalytical SkillsStrategic PlanningCreative DevelopmentCampaign DevelopmentCustomer EngagementMarket AnalysisCommunication Skills

Soft Skills

CollaborationInfluencing SkillsCreativitySelf-MotivationMultitasking

Tools & Technologies

WorkfrontGCMA

Industry Keywords

Pharmaceutical EnvironmentRetail SegmentVaccinesAntiviralsPatient WellnessCustomer-Facing CommunicationsStakeholder EngagementPromotional CalendarCongress PlanningField Force Engagement

About the role

Key responsibilities & impact

Develop retail-specific, customer-centered strategies and resources supporting Pfizer’s Primary Care Portfolio, including vaccines, antivirals, at-home testing kits, and migraine
Identify unmet needs and develop educational resources for the Retail Channel to improve patient wellness and prevention
Collaborate with US brand teams, pharmacy account teams, retail customers, advertising agencies, and cross-functional stakeholders
Develop and implement retail-specific strategies and tactics across Pfizer’s Primary Care portfolio
Lead development of personal and non-personal/digital assets for branded and unbranded campaigns and messaging
Identify gaps, direct agencies, and obtain approvals for resources aligned with brand and retail strategies
Develop and deploy communications to Customer Facing Colleagues and Retail Pharmacy customers
Participate in external customer meetings
Maintain a promotional calendar with Retail segment brand leads
Develop summary briefs to initiate projects via Workfront/GCMA
Lead or support congress planning, booths, and tactics for retail
Support Field Force engagement, resource deployment, and POA efforts
Optimize program messaging and drive cohesion across brand tactics and touchpoints
Report to the Sr. Director Portfolio Strategy Lead

Requirements

What you’ll need

Bachelor’s degree with at least 6+ years of experience
Minimum 7+ years of experience in pharmaceutical marketing, pharmaceutical sales, or healthcare-related marketing or operations within the retail segment
Solid understanding of the US pharmaceutical environment and Regulatory, Legal, and Compliance guidelines
Excellent oral and written communication and presentation skills
Strong analytical and planning skills; ability to multitask under pressure
Proven ability to operate in a fast-paced, high-energy environment
Demonstrated creativity and innovative idea development
Enthusiasm and self-motivation
Familiarity with the US retail pharmacy market landscape and identifying unmet needs for pharmacists and consumers/patients
Vaccines or antiviral market experience strongly preferred
Strong project management skills
Experience working effectively with external stakeholders
Ability to anticipate, identify, raise, solve, and prevent issues
Ability to influence and collaborate with peers, develop and coach others, and oversee and guide colleagues’ work
Some domestic travel may be required
Must be authorized to be employed in the U.S. by any employer
Permanent work authorization in the United States required
U.S. work visa sponsorship is not available now or in the future

Benefits

Comp & perks

Flexible position with approximately 2.5 days a week in office under LIFYD requirements
Professional growth opportunity through a 12-month secondment
Relocation assistance may be available based on business needs and/or eligibility
No relocation package
Pfizer colleague ownership culture, career growth and development opportunities
Equal opportunity employment and accessibility support