Director, Integrated Insights & Strategy, Dermatology

Pfizer

Director leading integrated insights & strategy for Pfizer’s dermatology brand. Collaborating with global teams and leveraging analytics to optimize brand performance.

Posted 7/14/2026full-timeNew York City • New York, Pennsylvania • 🇺🇸 United StatesLead💰 $162,900 - $271,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in life science market analytics and data-driven brand strategy development, with a strong ability to communicate insights and recommendations to senior leadership. Proven track record in leading cross-functional teams and optimizing marketing campaigns through data analysis and performance metrics.

Highest-signal resume keywords

Life Science Market AnalyticsData-Driven Brand Strategy DevelopmentForecasting Activities CoordinationPerformance Measurement and AssessmentCross-Functional Team Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data AnalysisMarket ResearchForecast ModelingKey Performance Metrics DevelopmentCampaign OptimizationAnalytic Disciplines KnowledgeBudgetary Goal AlignmentCustomer Insights EvaluationStrategic Brand PlanningInvestment Decision Evaluation

Soft Skills

Influencing Without AuthorityCollaborative ApproachOutstanding Listening SkillsIntellectual CuriosityEffective Communication

Certifications & Qualifications

BA/BS in Marketing, Psychology, Mathematics, Statistics, or EngineeringMS or MBA Preferred

Industry Keywords

Commercial StrategiesPatient JourneyLong-Range ForecastsEpidemiologyTrend AnalysisData-Driven InsightsCross-Functional CollaborationAnalytic FunctionsResource AllocationCustomer Experience

About the role

Key responsibilities & impact

Act as strategic partner to US and Global commercial teams to frame, investigate, and answer key business questions related to the identification and evaluation of commercial strategies, tactics and investment decisions
Develop and lead regular patient journey-based business reviews tied to budgetary goals to ensure cross-functional teams are aware of ongoing performance opportunities and suggest ideas for optimization
Connect research and analytics together to tell a compelling and persuasive story and deliver clear and actionable recommendations to senior leadership
Lead identification of information needs and development of research and data analysis plans
Develop and monitor key performance metrics to evaluate and enhance the effectiveness of a brand’s marketing campaign
Recommend campaign improvement and corrective actions
Evaluate campaign assets to ensure optimal customer experience steeped in deep customer insights
Integrate campaign insights to broader analytic activities to paint the full picture of marketing execution and customer behavior and inform resource allocation decisions
Play a key role in advancing the vision for the future direction of brand activities
In partnership with key Pfizer stakeholders, act as lead for the development of Long-Range Forecasts (LRFs) and Operating Plans
Coordinate forecasting activities with US, Global, IDM CO and Forecasting CoE colleagues
Drive the creation of best-in-class epi- and trend-based forecast models in partnership with CoE colleagues
Review and enhance forecasts or strategic brand plans with strong expertise in ability to qualify and quantify the business opportunity, including communicating results and recommendations to senior leadership
Ensure accurate effective performance measurement and deliver regular assessments of portfolio performance to leadership, including clear articulation of the data and its meaning for the business
Lead dialogue to integrate insights across various cross-functional teams – data science, analytics engineering, market research, and media
Actively contribute to advancement of team capabilities through thought leadership; seek to share knowledge and expertise with other colleagues making use of knowledge sharing platform
Alignment with other analytic teams to ensure cohesive activities with our stakeholders
Partner with other analytic functions to advance the use of novel data sources including RWD

Requirements

What you’ll need

BA/BS in Marketing, Psychology, Mathematics, Statistics, or Engineering or similar related field required; MS or MBA preferred
8+ years in life science market analytics, consulting, finance
5+ years at a high-value level (e.g., US & Global) developing data-driven brand strategy for major assets (>$1B)
Defined involvement in helping frame, design & execute solutions for challenging business situations
In-depth knowledge of multiple analytic disciplines, including primary and secondary data, with a keen understanding of output and quality/timely insight derivation
Proven track record of being an indispensable thought partner to senior brand leaders and influencing without authority
Team-orientation and collaborative approach; outstanding listening skills and the ability to manage through influence
Exceptional intellectual and analytical curiosity, a creative visionary who can drive innovation
Sophisticated executive demeanor, comfortable functioning at the highest levels of organizations; excellent presentation skills, including strong verbal and writing capabilities
Ability to work collaboratively in a team environment and to influence and drive change at all levels in an organization
Ability to communicate complex ideas effectively – both verbally and in writing

Benefits

Comp & perks

401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution
Paid vacation
Holiday and personal days
Paid caregiver/parental and medical leave
Health benefits including medical, prescription drug, dental, and vision coverage