Director, Integrated Insights and Strategy – Vaccines

Pfizer

. Act as a key strategic thought partner to US commercial teams to frame, investigate, and answer key business questions related to the identification and evaluation of commercial strategies, tactics and investment decisions.

Posted 5/7/2026full-timeNew York City • New York, Pennsylvania • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Act as a key strategic thought partner to US commercial teams to frame, investigate, and answer key business questions related to the identification and evaluation of commercial strategies, tactics and investment decisions.
Develop and lead regular patient journey-based business reviews tied to budgetary goals to ensure cross-functional teams are aware of ongoing performance opportunities and suggest ideas for optimization.
Connect research and analytics together to tell a compelling and persuasive story and deliver clear and actionable recommendations to senior leadership.
Lead identification of information needs and development of market research and data analysis plans.
Develop strong relationships with key Commercial and cross functional stakeholders to drive strategic thought partnership.
Develop and monitor key performance metrics and work in close collaboration with cross functional partners to evaluate and enhance the effectiveness of a brand’s marketing campaign.
Recommend campaign improvement and corrective actions.
Integrate campaign insights to broader analytic activities to paint the full picture of marketing execution and customer behavior and inform resource allocation decisions.
Play a key role in advancing the vision for the future direction of brand activities.
In partnership with key Pfizer stakeholders, act as lead for the development of Operating Plans. Collaborate with the IIS Lifecycle Strategist (Forecasting lead) and US marketing leads.
Lead dialogue to integrate insights across various cross-functional teams – market research, data science, performance analytics and media.
Actively contribute to advancement of team capabilities through thought leadership; seek to share knowledge and expertise with other colleagues making use of knowledge sharing platform.

Requirements

What you’ll need

Must-Have Applicant must have a bachelor's degree with at least 8 years of experience.
BA/BS in Marketing, Psychology, Mathematics, Statistics, or Engineering or similar related field required; MS or MBA preferred.
8+ years in consulting, finance or market analytics (7+ years for MS or MBA).
5+ years at a high-value level (e.g., US & Global) developing data-driven brand strategy for major assets (>$1B).
Demonstrated ability to develop analytic plans and lead research projects with a budget of >$1M annually.
Defined involvement in helping frame, design & execute solutions for challenging business situations.
In-depth knowledge of multiple analytic disciplines, including primary market research and secondary data, with a keen understanding of output and quality/timely insight derivation.
Proven track record of being an indispensable thought partner to senior brand leaders and influencing without authority.
Team-orientation and collaborative approach; outstanding listening skills and the ability to manage through influence.
Exceptional intellectual and analytical curiosity, a creative visionary who can drive innovation.
Sophisticated executive demeanor, comfortable functioning at the highest levels of organizations; excellent presentation skills, including strong verbal and writing capabilities.
Ability to work collaboratively in a team environment and to influence and drive change at all levels in an organization.
Ability to be a self-starter and work proactively and independently if and when required.
Ability to communicate complex ideas effectively – both verbally and in writing.
Excellent PPT and Excel skills.
Nice-to-Have Mster's degree with at least 7 years of experience; OR a PhD with 5+ years of experience, MD with 4+ years of experience.
3+ years of vaccines experience.
Understanding of IQVIA (DDD, LAAD) and other secondary data sources.
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.

Benefits

Comp & perks

Limited business travel required

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

data analysismarket researchanalytic plansbrand strategyperformance metricsbudget managementprimary market researchsecondary data analysispresentation skillsExcel

Soft Skills

strategic thought partnershipcollaborationinfluence without authoritylistening skillsintellectual curiositycreativitycommunicationteam orientationself-starterleadership

Certifications

Bachelor's degreeMaster's degreeMBAPhDMD