Pfizer

Workfront Business Product Lead – Director

Pfizer

full-time

Posted on:

Location Type: Hybrid

Location: New York City • Florida • Illinois • United States

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Salary

💰 $162,900 - $271,500 per year

Job Level

Senior

About the role

  • The Workfront Business Product Lead drives the success of marketing teams by leveraging marketing automation through Adobe Workfront
  • Developing and delivering product offerings that support end-to-end workflows for colleagues and agency partners
  • Serving as the voice of the customer, shaping product strategy and prioritization to improve operational execution, user experience, and measurable outcomes
  • Translating business priorities into scalable product capabilities
  • Guiding the evolution from foundational enablement to intelligent automation
  • Accountable for execution excellence—from early concept and prototyping through enterprise-wide adoption—driving measurable outcomes in user productivity, quality, compliance confidence, and speed to market
  • Shaping and refining Workfront product strategy and vision that delivers value to customers, aligned to marketing organization priorities
  • Developing and delivering innovative product offerings supporting end-to-end workflows for internal teams and agency partners
  • Managing stakeholder buy-in, business requirement alignment and coordination of digital delivery to market release plans
  • Collaborating with business, engagement, and operations leaders to incorporate user feedback, adoption signals, and market readiness into product decisions
  • Leading continuous improvement cycles that incorporate user feedback, performance data, and evolving business needs into future releases and roadmap planning

Requirements

  • 8+ years in product management/platform delivery
  • Bachelor's degree required
  • Experience with regulated workflows in pharma/life sciences strongly preferred
  • Experience stabilizing/optimizing Workfront environments user experience improvement efforts
  • Familiarity with integrated ecosystems spanning Workfront and adjacent platforms (e.g., DAM-related dependencies)
  • Experience influencing and managing cross‑functional stakeholders with conflicting viewpoints to drive consensus and progress
  • Proficient in mapping user journeys to uncover challenges and opportunities for experience optimization
  • Skilled at translating insights into innovative solutions and well‑defined user stories for development teams
  • Knowledge of marketing operations is considered a strong asset
  • Exceptional analytical skills to interpret usage data and derive actionable insights
  • Strong communication skills, able to engage senior stakeholders and align diverse technical and business teams
  • BA/BS in business, engineering, computer science, or other related fields
  • Passion for user-centric design and AI innovation, with a collaborative mindset and resilience in fast-paced, matrixed environments
  • Excellent communication and influence skills, comfortable engaging executive stakeholders and global teams
  • Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
Benefits
  • Comprehensive and generous benefits and programs to help our colleagues lead healthy lives
  • 401(k) plan with Pfizer Matching Contributions
  • Additional Pfizer Retirement Savings Contribution
  • Paid vacation, holiday and personal days
  • Paid caregiver/parental and medical leave
  • Health benefits to include medical, prescription drug, dental and vision coverage
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product managementplatform deliveryuser experience improvementmapping user journeystranslating insights into solutionsdeveloping user storiesmarketing operationsdata analysisAI innovationcontinuous improvement
Soft Skills
communicationinfluencecollaborationstakeholder managementanalytical skillsresilienceleadershipcoachingproblem-solvinguser-centric design
Certifications
Bachelor's degreeBA/BS in businessBA/BS in engineeringBA/BS in computer science