Pfizer

Senior Manager, US Retail Portfolio Strategy – Execution

Pfizer

full-time

Posted on:

Location Type: Remote

Location: Remote • Florida • 🇺🇸 United States

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Job Level

Senior

About the role

  • Works closely with US Retail Pharmacy Portfolio Directors, advertising agencies, and cross-functional stakeholders to support the development and implementation of retail-specific strategies and tactics across Pfizer’s Primary Care portfolio of brands, including Vaccines.
  • Leads development of Personal and Non-Personal/Digital assets to pull-through branded and unbranded campaigns and messaging - including identifying gaps, directing agencies, and gaining approval for resources that align with both brand and retail-specific strategies.
  • Develops and deploys communications to Customer Facing Colleagues and Retail Pharmacy customers, to support the tactical execution of developed assets and campaigns.
  • Participates in external customer meetings.
  • Maintains a promotional calendar in partnership with brand leads across the Retail segment.
  • Helps develop summary briefs to initiate new projects via Workfront/GCMA.
  • Leads or supports congress planning for retail and the execution booth and tactics.
  • Supports Field Force engagement, resource deployment and POA efforts as needed.
  • Collaborates with cross-functional team members to optimize each programs’ messaging and drives cohesion across all brand tactics and touchpoints.

Requirements

  • BA/BS with 6+ years of experience in pharmaceutical marketing or sales.
  • Solid understanding of today’s US pharmaceutical environment, with emphasis on the importance of following all Regulatory, Legal and Compliance-related guidelines.
  • Excellent communication and presentation skills (oral and written).
  • Strong analytical/planning skills and ability to multi-task under pressure.
  • Proven track record of operating in a fast-paced, high-energy environment.
  • Demonstrated creativity and innovative idea development.
  • Enthusiasm and self-motivation are essential.
  • MBA/MS with 5+ years of experience; OR PhD or JD with 1+ years of experience is nice to have.
  • Familiarity with US retail pharmacy market landscape with experience in identifying unmet needs for pharmacists as well as consumers/patients using pharmacy services.
  • Vaccines or antiviral market experience strongly preferred.
  • Strong Project Management skills.
  • Experience within the last 12mo working within GCMA to create and seek approval for jobs.
  • Experience in working effectively with external stakeholders.
  • Ability to anticipate and take appropriate actions -- identifying and raising issues is “expected”, solving them is “good”, and anticipating and preventing issues is considered “excellent.”
  • Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
Benefits
  • Eligible for Relocation Package – NO
  • Secondment 12 months

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
pharmaceutical marketingsalesproject managementanalytical skillscreative developmentmulti-taskingcommunication skillspresentation skillsregulatory compliancedigital asset development
Soft skills
self-motivationenthusiasmleadershipcollaborationinfluencecoachingproblem-solvinganticipationcreativityplanning
Certifications
BABSMBAMSPhDJD