
Senior Category Management Analyst
Petz
full-time
Posted on:
Location Type: Hybrid
Location: São Paulo • 🇧🇷 Brazil
Visit company websiteJob Level
Senior
Tech Stack
Apollo
About the role
- Act strategically in building and executing Trade Marketing initiatives
- Monitor and analyze key category KPIs (market share, sales, profitability, assortment, pricing and display/exposure)
- Identify growth opportunities using market data, consumer trends and sell-out analyses
- Develop and implement strategic category management plans in partnership with key retail clients
- Turn data into actionable insights to support commercial and Trade Marketing decisions
- Define and review the optimal assortment matrix by store cluster, channel and consumer profile
- Develop, negotiate and monitor planograms and store layouts
- Ensure correct execution of strategies at the point of sale
- Act as a strategic partner to the Commercial and Marketing teams
- Prepare and deliver executive presentations with results, analyses and recommendations for clients and internal stakeholders
- Maintain close relationships with major retailers
Requirements
- Bachelor’s degree in Business Administration, Marketing, Engineering or related fields
- Solid experience in Category Management, Trade Marketing or Commercial areas, preferably in consumer goods (FMCG)
- Advanced user of MS Office, with strong Excel skills (analysis, dashboards) and PowerPoint (strategic presentations)
- Proven experience reading and interpreting sell-out data (Nielsen, Scanntech, Kantar or similar)
- Strong analytical skills, strategic vision and business acumen
- Postgraduate degree or specialization in related areas (preferred)
- Knowledge of planogram tools (e.g., JDA, Apollo) (preferred)
- Previous experience with large retail chains and different sales channels (preferred)
Benefits
- Health Insurance
- Dental Insurance
- Profit Sharing (PLR)
- Petz Discount Club
- Pharmacy Partnership (Vidalink)
- Birthday Day Off
- Clubz Petz Diamond
- Internal Training for Pet Groomers
- GymPass or TotalPass
- Indica Petz (employee referral program)
- PETernity Leave
- Movimenta Petz
- Partnership with SESC
- Life Insurance
- UniPetz
- Meal Voucher or Food Allowance
- Transport Voucher
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Category ManagementTrade MarketingMarket AnalysisKPI MonitoringData AnalysisPlanogram DevelopmentAssortment OptimizationSell-out Data InterpretationBusiness AcumenStrategic Planning
Soft skills
Analytical SkillsStrategic VisionCommunication SkillsRelationship ManagementPresentation SkillsNegotiation SkillsCollaborationProblem SolvingLeadershipInterpersonal Skills
Certifications
Bachelor’s Degree in Business AdministrationBachelor’s Degree in MarketingBachelor’s Degree in EngineeringPostgraduate DegreeSpecialization in Related Areas