Midweight Digital Content Producer – On-Camera, Pet-Owner

PetLab Co.

Midweight Digital Content Producer creating UGC-focused videos for PetLab Co. in the pet supplement market, managing content shoots, production, and creative optimization.

Posted 4/14/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $58,000 - $70,000 per yearWebsite

About the role

Key responsibilities & impact

Delivering Highly Innovative Quality Content: You'll play a crucial role in driving our video ad production by creating premium UGC style content.
Coordination of Shoots: Effectively manage and execute regular live-action content shoots, whether featuring yourself, actors, or customers.
Data-Driven Collaboration: Partner with Creative Strategists & Media Buyers to optimize creative based on performance data to ensure ad content delivers measurable results.
On-Camera & Shoots: Acting as the primary talent and manager for new ads, focusing on live, relatable, and experimental formats.
Content Production: Developing high-energy content with a strong emphasis on engaging hooks and viral potential.
Creative Optimization: Working with Creative Strategists & Media Buyers to iterate on successful "winning" content.

Requirements

What you’ll need

On-Camera Talent: Highly comfortable and charismatic in front of the camera; ability to deliver scripts naturally and authentically.
Dog Owner (Preferred): Ideally owns a dog and is able to feature them in regular video content to demonstrate product benefits.
3-5 Years in DTC Social Content: Experience producing high-performing social media content (Meta, TikTok, YouTube).
Video Production Expertise: Experienced in managing content shoots with a focus on live-action.
Post-Production Expertise: Strong knowledge of Adobe Premiere Pro, After Effects, or Final Cut Pro.
Performance Marketer: Exposure to direct response marketing in an e-commerce context.

Benefits

Comp & perks

Health/Dental/Vision/Disability/Life insurance
401k
20 days PTO

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

video productioncontent productionpost-productionscript deliverysocial media content productionperformance optimization

Soft Skills

charismaticcomfortable on-cameracollaborationcreativityengagement