PetLab Co.

Midweight Digital Content Producer – On-Camera, Pet-Owner

PetLab Co.

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $58,000 - $70,000 per year

About the role

  • Delivering Highly Innovative Quality Content: You'll play a crucial role in driving our video ad production by creating premium UGC style content.
  • Coordination of Shoots: Effectively manage and execute regular live-action content shoots, whether featuring yourself, actors, or customers.
  • Data-Driven Collaboration: Partner with Creative Strategists & Media Buyers to optimize creative based on performance data to ensure ad content delivers measurable results.
  • On-Camera & Shoots: Acting as the primary talent and manager for new ads, focusing on live, relatable, and experimental formats.
  • Content Production: Developing high-energy content with a strong emphasis on engaging hooks and viral potential.
  • Creative Optimization: Working with Creative Strategists & Media Buyers to iterate on successful "winning" content.

Requirements

  • On-Camera Talent: Highly comfortable and charismatic in front of the camera; ability to deliver scripts naturally and authentically.
  • Dog Owner (Preferred): Ideally owns a dog and is able to feature them in regular video content to demonstrate product benefits.
  • 3-5 Years in DTC Social Content: Experience producing high-performing social media content (Meta, TikTok, YouTube).
  • Video Production Expertise: Experienced in managing content shoots with a focus on live-action.
  • Post-Production Expertise: Strong knowledge of Adobe Premiere Pro, After Effects, or Final Cut Pro.
  • Performance Marketer: Exposure to direct response marketing in an e-commerce context.
Benefits
  • Health/Dental/Vision/Disability/Life insurance
  • 401k
  • 20 days PTO
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
video productioncontent productionpost-productionscript deliverysocial media content productionperformance optimization
Soft Skills
charismaticcomfortable on-cameracollaborationcreativityengagement