Senior Communications Manager

Personify Health

Senior Communications Manager managing comprehensive member communications across multiple channels for a global client at Personify Health. Steering strategy, quality assurance, and client partnership for impactful health outcomes.

Posted 7/2/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $115,000 - $130,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing comprehensive communications strategies across multiple channels while ensuring brand alignment and stakeholder engagement. Proficient in leveraging data analytics and emerging technologies to enhance content effectiveness and operational efficiency.

Highest-signal resume keywords

Communications Strategy OwnershipClient-Facing ExperienceEngagement Analytics UtilizationGenerative AI ApplicationMarketing Automation Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Communications StrategyContent DevelopmentQuality AssuranceAudience ValidationCampaign PlanningPerformance Metrics AnalysisBrand Governance NavigationStakeholder Review ProcessesContent Management SystemsHigh Volume Content Management

Soft Skills

Proactive CommunicationStrategic AlignmentCreative DirectionCollaborationOperational Integrity

Tools & Technologies

ZendeskSharePointViva EngageBrazeSalesforce Marketing Cloud

Industry Keywords

HealthWellnessBenefitsFortune 500Enterprise Brand Governance

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Own the full communications through-line: Serve as the single point of accountability for all member-facing communications across every channel—email, in-app, push, banners, announcement cards, print, and internal client channels—ensuring consistency, quality, and strategic alignment at every touchpoint
Lead communications strategy and planning: Engage early in campaign planning to align on goals, audiences, and messaging direction before content development begins, and translate program objectives into a coherent, channel-spanning communications calendar
Drive client partnership: Partner with the client lead as a proactive, senior-level communications advisor—surfacing upcoming priorities, flagging known changes, sharing performance insights, and maintaining alignment with Dell's approved communication strategy and brand governance standards
Enforce internal alignment and process integrity: Champion internal practices that reduce client review burden and minimize late-stage revisions, maintaining consistent presence in planning forums and building operational infrastructure that gives clear visibility into ownership, timing, and status across all communications work
Deliver rigorous quality assurance: Own the final QA review of all member communications—proofreading, audience validation, brand alignment, link destinations, and campaign tier classification—before any asset reaches the client for review
Provide editorial and creative direction: Guide writers, designers, digital, campaign, and wellness coordinator teams through execution with clear messaging frameworks and audience-focused direction, ensuring every deliverable is strategically aligned and consistently executed
Apply data to drive performance: Use engagement analytics, performance metrics, and behavioral change insights to continuously refine communications strategy, improve content effectiveness, and inform planning recommendations for the client
Manage platforms and operational assets: Maintain and update Zendesk, SharePoint, Viva Engage, campaign planning decks, and messaging frameworks—keeping approvals, documentation, and communications infrastructure current and reliable
Leverage AI and emerging tools: Apply generative AI and emerging communication technologies to support messaging development, content optimization, campaign planning, and analytics—with strong editorial judgment guiding every output

Requirements

What you’ll need

7+ years of communications experience with demonstrated expertise in client-facing or account-embedded roles, ideally supporting a Fortune 500 or 1000 technology company
Proven track record of owning communications strategy across matrixed environments, multiple channels, and high content volume simultaneously
Experience navigating enterprise brand governance, stakeholder review processes, and complex client approval dynamics
Background in health, wellness, benefits, or a related industry strongly preferred
Experience using engagement analytics and performance data to inform communications strategy and content decisions
Proficiency with marketing automation and communications platforms, including Braze and/or Salesforce Marketing Cloud
Experience with content management systems and communications tracking tools
Working knowledge of Zendesk, SharePoint, and Viva Engage
Hands-on experience applying generative AI tools to communications workflows, content development, and campaign analytics

Benefits

Comp & perks

Competitive base salary and benefits effective day one
Comprehensive medical and dental through our own health solutions (yes, we use what we build)
Unlimited PTO—rest and recharge time is non-negotiable
Mental health support, retirement planning, and financial protection
Professional development with clear career progression and learning budgets
Mission-driven culture where diverse perspectives drive real impact on people's health