Perseus Group, Constellation Software

Digital Marketing Consultant

Perseus Group, Constellation Software

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $63,000 - $77,000 per year

About the role

  • Develop a deep understanding of each client’s business goals.
  • Create and implement data-driven digital strategies (SEO, Paid Search, Programmatic Display, Social Advertising) that align with client objectives.
  • Monitor and analyze performance metrics, providing actionable insights to enhance results.
  • Act as a trusted consultant and advisor, helping clients maximize their digital marketing ROI.
  • Conduct regular performance reviews to track and improve product effectiveness.
  • Audit campaign performance, ensuring execution aligns with the overall strategy and industry best practices.
  • Build and maintain trusted relationships with franchise clients.
  • Identify and execute expansion opportunities within the client portfolio.
  • Ensure accurate and timely updates within internal systems.
  • Provide engaging and interactive training to franchisee personnel on Enspire for Enterprise’s product suite.

Requirements

  • Bachelor’s degree in Marketing , Business, Communications, or a related field (advanced degrees are a plus).
  • 3+ years of experience managing complex Digital Advertising and SEO strategies, preferably in a franchise or multi-location environment.
  • 3+ years of experience in account management, with a focus on customer retention and growth.
  • Expertise in SEO (On-Page, Off-Page, Technical), Paid Search, Programmatic Display, and Social Advertising, with a strong focus on data analysis and optimization.
  • Proficiency in key digital marketing tools, including: Google Ads, Meta Ads, Bing Ads, Google Analytics, Google Data Studio, Google Search Console, Google Business Profile, Microsoft Excel, Microsoft Power BI, Moz, SEMrush, or similar SEO platforms.
  • Ability to analyze KPIs such as leads, conversion rates, website traffic, and engagement metrics , translating them into strategic recommendations.
  • Strong understanding of multi-channel marketing strategies, with experience tailoring campaigns for diverse industries.
  • Exceptional communication, presentation, and stakeholder management skills.
  • Highly organized, detail-oriented, and self-motivated.
Benefits
  • Full time employees will also be eligible for enrollment in a wide range of choices of benefits , including medical, dental, vision, basic life insurance, short/long term disability, 401(k) participation (with company match).
  • The Company provides a minimum of 10 days of vacation for new employees , sick time based on state requirements, 8 Company-paid holidays and 2 personal holidays per year.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOPaid SearchProgrammatic DisplaySocial AdvertisingData AnalysisAccount ManagementKPI AnalysisMulti-channel Marketing
Soft Skills
CommunicationPresentationStakeholder ManagementOrganizationalDetail-orientedSelf-motivated