Marketing Manager
Perseus Group, Constellation Software
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $52,000 - $78,000 per year
About the role
- Creating, editing and packaging content, including videos, infographics, e-guides, sales brochures and more
- Conducting customer interviews to generate compelling testimonials and success stories
- Developing concepts and unique content that will feed into strategic marketing campaigns spanning across multiple touch points; ensuring content maps to programs for lead generation
- Working closely with marketing associate on creating content for webinars
- Creating a compelling and lead generating content for the company website
- Managing all customer and prospect communications; working closely with email specialist to create ideas, flow and approve content for nurture emails, drip campaigns and email cadences
- Creating and managing design projects for major content pieces, events, and website initiatives; utilizing an outside designer and ensuring prompt project delivery
- Building and developing relationships with internal cross functional teams, particularly product, sales, professional services and customer care teams
- Creating content for yearly customer conference and seminars
Requirements
- A minimum of 3 years of content marketing experience
- Highly skilled writer with a strong sense of graphic design and brand identity management
- A self-starter who is able to work with minimal day-to-day supervision
- Creative, resourceful, and out-of-the-box thinker
- Excellent written and verbal communication skills
- Background in technology marketing is a must
- B2B writing experience is an asset
- University or College degree in Business Administration with a concentration in Marketing or Communication field
- Strong ability to multi-task and perform under tight timelines
- Analytical thinking: build and manage all content-related metrics, and ensure that every piece of content is helping us generate more leads, pipeline and revenue
- Strong interpersonal skills and capacity to work across all levels and departments in the organization
Benefits
- Great health & dental insurance benefits
- Corporate bonus program
- Enrollment in a wide range of choices of benefits including medical, dental, vision, basic life insurance, short/long term disability, 401(k) participation (with company match)
- A minimum of 10 days of vacation for new employees
- Sick time based on state requirements
- 8 Company-paid holidays and 2 personal holidays per year
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content marketingcopywritinggraphic designlead generationemail marketingproject managementcontent strategyB2B writingcontent metricswebinar content creation
Soft Skills
self-startercreative thinkingresourcefulnesswritten communicationverbal communicationinterpersonal skillsmulti-taskinganalytical thinkingcollaborationtime management
Certifications
University degree in Business Administrationdegree in Marketingdegree in Communication