Senior Finance Manager
Skylight
SQL
Brand Content Strategist – Financial Services
Persado
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $73,000 - $80,000 per year
Job Level
JuniorMid-Level
About the role
- Develop brand-aligned, multi-channel marketing content using Persado’s Enterprise content generation platform
- Design and execute A/B and multivariate tests across digital marketing campaigns, then analyze performance data to learn what resonates with different audiences
- Present actionable insights and strategic recommendations to clients
- Collaborate with clients to align on testing strategies, campaign objectives, brand voice, and long-term content goals
- Ensure all campaigns are delivered effectively, within deadline and aligned with business objectives
- Work alongside the rest of the Operations team, Customer Success, and Data Science teams to ensure customer KPIs are met
Requirements
- 2-4 years of experience in copywriting, content strategy, or content marketing, preferably within financial services or another regulated industry
- Ability to embrace brand voice for a variety of customers
- A strong ability to work across disciplines—writing, strategy, analytics, and technology
- A data-driven mindset and curiosity for what drives customer engagement
- Excellent written and verbal communication skills
- Strong time management and organizational skills; ability to manage multiple campaigns under tight deadlines
- Comfort working both independently and collaboratively with internal teams and clients
- Proficiency with Microsoft Office Excel and G suite
- Experience with A/B or multivariate testing ideal
- Previous work at a creative agency a plus
- Experience with content management systems, HTML, graphic design and email platforms a plus
Benefits
- Competitive and equitable compensation
- Generous benefits packages globally
- 401k matching (USA); Pension Scheme (Certain EU locations) to prepare for your future
- We encourage professional growth through our dedicated enablement and training teams, as well as on demand tools and resources
- Employee Enrichment Fund to pursue a passion or upgrade your home office
- Structured onboarding program to ensure a confident start and long-term success for new hires
- Strong emphasis on career development and mobility, continuous feedback loops and performance management
- Flexible time off to support work-life harmony (including Summer Fridays and a one week Winter Holiday Break)
- #PersadoCares: 2 paid Volunteer days per year and charitable donation matching
- Robust Diversity, Inclusion and Belonging initiatives; culture month celebrations, commitment to bias-free recruitment, community ERGs, and more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
copywritingcontent strategycontent marketingA/B testingmultivariate testingdata analysisHTMLgraphic designemail marketing
Soft skills
communicationtime managementorganizational skillscollaborationstrategic thinkingdata-driven mindsetcuriosityability to manage multiple campaigns
