Senior Digital & Media Analyst
Perrigo Company plc
full-time
Posted on:
Location Type: Hybrid
Location: Warsaw • 🇵🇱 Poland
Visit company websiteJob Level
Senior
About the role
- Play a pivotal role in championing our brand within different categories
- Be the Digital & Media Manager of selected brands, coordinating cross-functional teams
- Lead media agency to develop strategies to drive ROI behind media invests
- Ensure brand consistency across all touchpoints
- Execute digital content for advertising campaigns
- Monitor impact of the campaign and optimize content based on insights
- Analyze performance metrics and provide insights for future strategies
- Support brand in content adaptation and influencer marketing
Requirements
- Minimum 6+ years of experience in digital marketing as well as traditional media
- Demonstrated experience in executing (digital) advertising campaigns across various platforms
- Very good media landscape knowledge in East Europe
- Fluency in English is required and fluency in Polish is advantageous
- Working with OTC products is a plus
- Passionate about (digital) media & marketing, social media, and digital brands
- Proficiency in digital marketing tools and platforms, eg. business manager
Benefits
- Competitive salary
- Flexible working hours
- Professional development budget
- Home office setup allowance
- Global team events
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketingadvertising campaignsperformance metricscontent adaptationinfluencer marketingROI analysismedia strategycross-functional coordinationtraditional mediadigital content execution
Soft skills
leadershipcommunicationanalytical thinkingcollaborationbrand consistencypassion for mediainsight generationadaptabilitystrategic thinkingcreativity