Perrigo Company plc

Category Manager – Customer, Strategy & Execution

Perrigo Company plc

full-time

Posted on:

Location Type: Office

Location: Bucharest • 🇷🇴 Romania

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Job Level

SeniorLead

About the role

  • As the Category Manager within Customer Strategy & Execution (CS&E), you will be the strategic owner of your category, ensuring the voice of the shopper, customer, and market is fully embedded in business decisions.
  • You will act as the link between global/cluster strategies and local execution, shaping winning plans that drive category growth, customer engagement, and shopper conversion.
  • You will collaborate cross-functionally with Sales, Marketing, Finance, Supply Chain, and Retail Excellence to translate strategies into best-in-class execution, ensuring Perrigo delivers sustainable growth and strengthens its leadership position in the OTC market.
  • Own the local commercial strategy for your category, aligned with country business objectives and Central CS&E frameworks.
  • Partner with Marketing to adapt and deploy brand plans into actionable commercial strategies for the local market.
  • Drive category vision, strategy, and activation across channels (Pharmacy, Retail, E-commerce, Discounter, etc.).
  • Lead go-to-market planning for category innovations, ensuring local relevance and strong commercial rollout.
  • Monitor category performance (sell-in, sell-out, distribution, share, profitability), identify gaps, and recommend corrective actions.

Requirements

  • 7+ years of progressive experience in FMCG, Consumer Health, or OTC, ideally with exposure to both Sales/Key Account Management and Category/Shopper Marketing.
  • Proven track record in Category Management, commercial planning, and execution, delivering growth across multiple channels.
  • Strong experience with customer engagement and joint business planning.
  • Advanced analytical skills, with ability to use syndicated data sources (IQVIA, Circana/Nielsen, GfK, IRI, etc.) and retail/customer data.
  • Experience in launching innovations, managing portfolios, and driving omnichannel activation.
  • Fluent in English.
  • Degree in Business, Marketing, Economics, or related field.
Benefits
  • We believe our people are our greatest asset.
  • Alongside competitive compensation, we offer benefits tailored to supporting you and your family, as well as career development opportunities to ensure you feel valued and supported, both professionally and personally.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
Category ManagementCommercial PlanningCustomer EngagementJoint Business PlanningAnalytical SkillsSyndicated Data AnalysisOmnichannel ActivationInnovation LaunchPortfolio Management
Soft skills
Strategic ThinkingCollaborationLeadershipCommunicationProblem Solving