Field Marketing Manager

Perplexity

Field Marketing Manager scaling Perplexity’s sponsorships and owned events. Converting in-person engagement into enterprise pipeline and measurable revenue impact.

Posted 9/2/2026full-timeSan Francisco • California, New York • 🇺🇸 United StatesMid-LevelSenior💰 $130,000 - $165,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in field marketing and event marketing, with a focus on B2B SaaS or enterprise technology. Proven ability to manage sponsorships, execute events, and analyze performance metrics to drive pipeline and deal acceleration.

Highest-signal resume keywords

Field Marketing StrategyEvent Planning and ExecutionSponsorship EvaluationPerformance AnalysisCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Event ProductionCampaign PlanningBudget ManagementCRM Data ManagementPipeline Measurement

Soft Skills

Strong Written CommunicationStrong Verbal CommunicationHighly OrganizedResourcefulCalm Under Pressure

Industry Keywords

B2B SaaSEnterprise TechnologyThird-Party SponsorshipsCustomer WorkshopsExecutive Management

About the role

Key responsibilities & impact

Co-own the field marketing strategy and divide the portfolio across company priorities, target accounts, sales territories, product launches, and pipeline goals
Design programs around audiences, business objectives, conversion paths, and follow-up plans
Evaluate, negotiate, and activate third-party conference sponsorships
Coordinate speakers, on-site presence, pre-event outreach, and post-event motions
Run executive dinners, vertical roundtables, regional roadshows, customer workshops, and hackathons
Partner with Account Executives, SDRs, and Sales leadership on target accounts, meetings, outreach, on-site roles, lead routing, and follow-up
Represent Perplexity at conferences and owned events
Build integrated campaigns with Product Marketing, Growth, Lifecycle, Social, Communications, and Partnerships
Manage agencies, vendors, venues, budgets, timelines, staffing, production, and contingency planning
Measure registration, attendance, meetings, opportunities, revenue, target-account engagement, pipeline, deal acceleration, and ROI
Build planning processes, event tiers, checklists, reporting, and retrospectives to scale the field marketing program

Requirements

What you’ll need

5+ years of experience in field marketing and event marketing, ideally in B2B SaaS or enterprise technology
Proven track record building and scaling portfolios including third-party sponsorships, conferences, and company-led field programs with measurable pipeline or deal-acceleration results
Ability to operate across strategy, sponsorship evaluation, campaign planning, event production, executive management, on-site execution, and performance analysis
Strong event planning and execution skills, including intimate executive programs and larger conferences, roadshows, or customer events
Experience collaborating with a peer to divide a large portfolio, make tradeoffs, share context, and support each other's programs
Ability to engage senior executives, customers, prospects, Sales teams, vendors, and cross-functional partners
Strong written and verbal communication skills
Experience setting targets, managing budgets, working with CRM data, and reporting sourced and influenced pipeline
Highly organized, resourceful, and calm under pressure
Willingness to travel frequently for event management and field activations
Ability to come into the office four days per week
U.S. work authorization/sponsorship status must be disclosed

Benefits

Comp & perks

Equity
Health insurance
Dental insurance
Vision insurance
Retirement benefits
Fitness benefits
Commuter benefits
Dependent care accounts
Regionally tailored benefits for full-time employees outside the U.S.