
SDR Manager – Perk Events
Perk
full-time
Posted on:
Location Type: Hybrid
Location: Barcelona • Spain
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About the role
- Lead, manage, and inspire a team of 5 Events & MICE BDRs, fostering a high-performance, high-support culture where people are held accountable and given every tool to succeed.
- Conduct regular 1:1s, pipeline reviews, and performance conversations that go beyond numbers - focusing on skill development, deal coaching, and career progression.
- Onboard new inside sales development representatives effectively, reducing time-to-productivity through structured training on Perk's Events proposition, sales methodology and account development approach.
- Identify individual strengths and development areas across the team, building personalised coaching plans that elevate both confidence and commercial output.
- Create a team environment built on transparency, healthy competition, shared learning, and mutual accountability.
- You will own the team's collective MICE revenue target, with full accountability for pipeline health and quality.
- You’ll maintain a clear view of the team's aggregate pipeline at all times - reviewing CRM (Salesforce) data weekly, identifying risk and intervening early to protect deals and accelerate close for the MICE conversion team.
- Set and track weekly and monthly activity targets for each BDR, balancing quantity of outreach with quality of conversations and pipeline outcomes.
- Partner with the General Manager, Perk Events and commercial leadership to translate business targets into actionable team plans, with clear account coverage strategies.
- Report on team performance, pipeline progression, and revenue forecast to senior leadership on a regular cadence.
- Actively support BDRs on complex or high-value accounts - joining discovery calls, attending client meetings, and helping to position Perk Event’s full capability at senior stakeholder level.
- Step in as a deal accelerator when opportunities stall, bringing senior presence and commercial gravitas to re-engage decision-makers and move the pipeline forward.
- Maintain your own direct relationships with a select portfolio of strategic accounts, modelling best-in-class account development and demonstrating the behaviours you expect from your team.
- Collaborate closely with Account Management and the MICE conversion team to ensure seamless client experience from first conversation through to event execution and repeat business.
- Own the Inside sales team's use of CRM - ensuring data integrity, consistent pipeline hygiene and accurate forecasting across all team members.
- Continuously refine outreach frameworks, discovery conversation guides, and proposal templates to improve team effectiveness and consistency.
- Identify patterns in what's working and what isn't - bringing a data-informed mindset to team strategy, account prioritisation and campaign planning.
- Work with marketing to ensure the team has the right collateral, case studies, and content to support account conversations and proposal development.
Requirements
- 4-6 years' experience in a sales or business development role within SaaS, travel technology or the broader travel and hospitality industry - with at least 2 of those years spent leading or player-managing a sales team
- Proven track record of leading a team to hit and exceed collective revenue targets - not just personal quota attainment.
- Hands-on coaching ability - you know how to sit with a BDR on a live deal, spot what's not working, and help them fix it in real time.
- Strong grasp of B2B solution selling within a short sales cycle, with the ability to teach and embed this approach across a team.
- Excellent communication skills - written, verbal, and in video/presentation settings, with the ability to represent Perk credibly at senior client level.
- Experience working with European and/or North American corporate markets and an understanding of how businesses in these regions plan and buy events.
- Fluent in English, written and spoken, to a professional business standard.
- Proficient in CRM platforms (e.g. Salesforce, Gong) with the ability to use data to drive team decisions and forecast confidently.
- Must have the legal right to work in the applicable location
- Understanding of the MICE landscape: incentive travel, corporate conferencing, venue sourcing, event logistics, and the procurement behaviours of corporate buyers.
- Prior experience within a corporate TMC, events agency, or managed events environment.
- Experience building or scaling a BDR function from a small team upwards.
Benefits
- Receive competitive compensation and equity ownership in Perk
- Rest and recharge with our generous allocation of vacation days plus public holidays
- Take control of your physical health with your choice of private healthcare or a gym allowance
- Know that your loved ones are protected financially through your Life Insurance if the worst were to happen
- Join our unforgettable Perk events, including our spectacular annual summer party
- Always feel supported with Spring Health, our market-leading wellbeing partner, providing fast, comprehensive access to 12x therapy and 12x coaching sessions for you and your loved ones
- Make your money go further with our flexible compensation plan
- Focus on your family with 17 weeks’ paid parental leave during your child’s first year
- Contribute to your community with 16 paid hours per year to spend volunteering for your dearest charitable causes
- Broaden your horizons with up to 20 "Work from Anywhere" days per year
- Nurture your language skills with in real-life English, Spanish and Catalan lessons
- Follow your passions and take a four-week, fully paid sabbatical once you reach 5 years
- Let us help you move to one of our hubs with relocation support
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B solution sellingsales methodologyaccount developmentcoachingpipeline managementdata analysisrevenue forecastingdeal accelerationevent logisticsMICE landscape
Soft Skills
leadershipcommunicationteam managementcoaching abilityaccountabilitycollaborationtransparencyproblem-solvingstrategic thinkingperformance management