Data Analyst

• Support Business (Product, Marketing and Commercial) functions to understand more about client and partner behaviour through recurring and ad-hoc investigations
• Extract, process, and manage data from various sources using dbt, ensuring high data quality, reliability, and consistency for downstream analysis.
• Analyse sales performance, client acquisition funnels, and retention metrics to identify trends and opportunities for improvement.
• Collaborate with Business Development teams to define data requirements and provide analytical insights for strategic initiatives.
• Develop and maintain dashboards and reports to monitor KPIs such as conversion rates, client lifetime value, and revenue growth.
• Conduct A/B testing and evaluate the impact of business changes on KPIs such as conversion, retention, and trading volume.
• Conduct segmentation and clustering analysis to identify high-value client groups and optimize targeting strategies.
• Perform ad-hoc analysis to support pricing strategies, campaign effectiveness, and partnership evaluations.
• Present actionable insights and recommendations to senior stakeholders to support commercial decision-making.

Data Analyst

Data Analyst – Monetization, Marketing