
Senior Marketing Manager – Maternity Cover
Pepperstone
full-time
Posted on:
Location Type: Hybrid
Location: Singapore • Singapore
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Job Level
About the role
- Lead end-to-end campaign strategy, planning, and execution across key markets
- Shape product positioning, value props, and messaging across the lifecycle
- Lead GTM plans for new launches and feature releases
- Create product briefs and customer‑focused narratives
- Drive consistent product storytelling across campaigns, CRM, website, and paid channels
- Build integrated digital campaign plans aligned to growth goals
- Turn commercial objectives into clear marketing strategies
- Oversee campaign execution end‑to‑end with performance, content, social, CRM, and creative teams
- Optimise using data, insights, and testing
- Ensure all activity meets financial services compliance and brand standards
- Partner with product, UX/UI, and engineering to improve website performance and conversion
- Support landing pages, CRO initiatives, and campaign integration
- Use analytics to understand traffic, behaviour, and funnel performance
- Work closely with senior leaders across global teams
- Manage external agencies and evaluate performance
- Present plans, insights, and recommendations confidently
- Define KPIs and success metrics
- Analyse campaign outcomes and provide clear, actionable recommendations
Requirements
- 5 - 8+ years of experience across campaign strategy, product marketing, integrated marketing, or growth marketing
- Proven experience in brokerage, financial services, fintech, or related regulated industries
- Strong background in campaign planning across multiple channels
- Solid understanding of digital marketing, performance marketing, and customer funnels
- Experience working with data, analytics, and insights to drive decisions
- Excellent stakeholder management and communication skills
- Ability to operate independently and hit the ground running in a maternity cover role
- Ability to live the Pepperstone values
- Committed to ongoing learning and development
- Direct product marketing experience within fintech, brokerage, or financial services (Desirable)
- Strong website, CRO, or digital product marketing experience (Desirable)
- Experience working in regional or global roles across APAC (Desirable)
- Familiarity with trading platforms, investing products, or financial customer journeys (Desirable)
- Experience managing agencies and complex cross-functional projects (Desirable)
Benefits
- Competitive salary structure
- Genuinely collaborative and friendly culture
- Flexible and hybrid working
- Remote working option - work from anywhere in the world for up to 6 weeks per year, in addition to hybrid working as standard
- Ongoing personal development & learning opportunities
- Paid parental leave
- 3 paid volunteering days per year & Workplace Giving Program
- 24/7 support when you need it most - an Employee Assistance Program
- Frequent events and celebrations
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
campaign strategyproduct marketingintegrated marketinggrowth marketingdigital marketingperformance marketingcustomer funnelsdata analyticsconversion rate optimizationKPI definition
Soft skills
stakeholder managementcommunication skillsindependent operationactionable recommendationsleadershipcollaborationpresentation skillsstrategic thinkingproblem-solvingadaptability