Pepper

VP Brand Creative

Pepper

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $230,000 - $275,000 per year

Job Level

Lead

About the role

  • This is a rare opportunity to sit at the intersection of strategy and creativity and scale a brand with a clear, powerful mission and an unmistakable value proposition.
  • We’re not just growing a business, we’re building a brand customers genuinely love, return to again and again, and proudly recommend and remember.
  • This is a high-impact, executive-level role partnering closely with the Co-founders/CEO, Merchandising and E-Commerce leaders, to serve as the creative and strategic force behind brand, content, and community.
  • Everything we put into the world – from our photoshoots to influencer content to go-to-market campaigns – will flow through this role, ensuring everything works in harmony to attract high-value purchasers, deepen retention, and fuel long-term growth.
  • In collaboration with founders, evolve Pepper’s long-term brand vision, positioning, tone, and aesthetic as we scale into new categories, customer segments and expand channels.
  • Translate merchandising vision, product strategy, and line plans into clear, compelling creative narratives that drive demand and conversion.
  • Own the product storytelling framework across launches, collections, and seasonal moments, ensuring creative both elevates the brand and is commercially effective.
  • Ensure product benefits, fit innovation, and category leadership are communicated in ways that are emotionally resonant and easy for customers to understand and buy into.
  • Serve as the ultimate brand steward, ensuring consistency across all customer touchpoints, channels, and teams.
  • Build storytelling frameworks that move her from single-purchase to multi-category shopper, increasing frequency and basket size.
  • Drive the use of customer insights, data, and analytics to develop emotionally resonant stories and optimize performance of content.

Requirements

  • Deep passion for Pepper’s mission, brand, and impact, with a genuine commitment to advancing body positivity and helping women feel confident
  • 10+ years of experience in brand, creative, or design leadership roles, including at high-growth creative agencies
  • Experience in women’s apparel or intimates is strongly preferred
  • Strong portfolio demonstrating brand strategy, creative leadership, and execution
  • Proven experience leading high-performing creative teams and cultivating a work environment that is fun, energetic, collaborative, and creatively ambitious, while maintaining clear accountability to growth and performance goals.
  • Deep understanding of ecommerce storytelling, PDP optimization, and customer journey design.
  • Strong creative instincts paired with analytical rigor; comfortable using data, insights, and testing to inform creative strategy and optimize impact.
  • Strong leadership presence and communication skills, with the ability to clearly articulate creative strategy, inspire teams, and align cross-functional partners.
  • Organized and process-oriented with the ability to move fast in a thoughtful manner
  • Experience partnering closely with founders and executive teams, serving as a trusted thought partner who can both challenge and elevate the business through brand.
  • Holds high standards for the brand and mission
Benefits
  • Robust health benefits including 100% company covered option for medical, vision, dental insurance, and supplemental insurance options
  • Company matched 401K plan up to 3%
  • Generous paid time off program including flexible PTO days, federal holidays, and sick days
  • Flexible remote workplace
  • Paid parental leave for qualifying employees
  • Monthly wellness stipend
  • Annual company-wide offsite
  • Have a huge role in the growth of a company with a meaningful mission

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
brand strategycreative leadershipecommerce storytellingPDP optimizationcustomer journey designdata analysiscontent optimizationcreative executionstorytelling frameworksproduct strategy
Soft skills
leadership presencecommunication skillscollaborationorganizational skillsprocess-orientedcreativityanalytical rigorteam inspirationaccountabilitycustomer insight utilization