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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Brand Design with a focus on transcreation and adaptation of creative assets for diverse markets. Proficient in managing multi-language campaigns while ensuring effective localization and collaboration with regional marketing teams.
Highest-signal resume keywords
Brand Design ExperienceTranscreation and AdaptationMulti-Market VersioningProficiency in FigmaProfessional Proficiency in English
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand DesignTranscreationLocalization ChallengesMulti-Market Campaigns
Tools & Technologies
FigmaJitterAdobe CC
Industry Keywords
Creative AssetsCampaign DeploymentRegional MarketingGerman Language ProficiencySpanish Language Proficiency
About the role
Key responsibilities & impact- Own the transcreation and adaptation of French master creative assets for the German and Spanish markets.
- Build and maintain smart, well-organized master templates to efficiently deploy multi-language, multi-format variations of campaigns.
- Act as the brand team’s visual bridge to regional marketing managers.
Requirements
What you’ll need- 2–5 years of experience in Brand Design.
- Proven track record in non-French-speaking campaign or multi-market versioning.
- Understanding of the challenges of localisation.
- Professional proficiency in English is required. French is mandatory.
- Strong knowledge of German or Spanish is a strong plus.
- Proficient in Figma, Jitter, Adobe CC.
Benefits
Comp & perks- Drive Pennylane’s visual expansion into Germany and Spain.
- Ensure brand assets are culturally and visually adapted for each market.
- Ensure the brand feels native, impactful, and pixel-perfect in every market.
