Advanced Specialist, Program Manager – SDR Program

Pearson VUE

Advanced Specialist, Program Manager overseeing SDR program performance for Pearson. Driving pipeline generation through managing SDR strategies and process optimizations across cross-functional teams.

Posted 6/23/2026full-timeRemote • New Jersey • 🇺🇸 United StatesMid-LevelSenior💰 $78,000 - $120,000 per yearWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

lead managementqualification standardsconversion workflowsdata hygienereporting frameworksKPI monitoringautomationprogram optimizationpipeline mechanicsdata analysis

Soft Skills

cross-functional collaborationcommunicationanalytical skillsleadershipproblem-solvingstrategic thinkingadaptabilityinitiativefeedback incorporationcoordination

Tools & Technologies

Salesforce1CRMCRM systemsdashboardsreporting toolsautomation toolsdata management systemslead routing systemsprogram management softwareperformance monitoring tools

Industry Keywords

sales operationssales developmentpipeline creationprogram managementlead lifecycle managementconversion ratesSDR programdata structure improvementscampaign managementperformance evaluation

About the role

Key responsibilities & impact

Own end-to-end SDR program design, including lead management, qualification standards, and conversion workflows
Define and evolve the SDR program’s role in pipeline creation vs. servicing activities to maximize impact
Translate leadership priorities into scalable SDR processes and operating models
Partner with Sales Leadership to align SDR scope with business goals (pipeline quality, new business, speed-to-lead)
Design and maintain lead routing, qualification, and conversion rules across systems (e.g., Salesforce / 1CRM)
Identify inefficiencies in SDR workflows (manual steps, duplication, data gaps) and implement improvements
Drive automation opportunities to improve speed, consistency, and scalability of lead handling
Standardize SDR playbooks, documentation, and best practices across the program
Own SDR reporting frameworks, dashboards, and KPIs (lead volume, conversion rates, pipeline influence)
Monitor program performance weekly and surface actionable insights to leadership
Ensure accurate attribution of SDR impact across pipeline and revenue
Conduct audits and build mechanisms to improve data hygiene and reporting accuracy
Serve as the central point of coordination across Sales, Marketing, Operations, and external partners
Align on lead sources, campaign inputs, and handoff expectations
Define roles and responsibilities between SDRs and Sales (e.g., qualification vs. pipeline ownership)
Partner with RevOps/Tech to support system enhancements and data structure improvements
Lead initiatives to shift SDRs toward higher-value, proactive pipeline generation
Evaluate program performance and recommend structural or strategic changes
Pilot new approaches (automation, segmentation, outreach models) to improve conversion outcomes
Incorporate feedback from Sales and stakeholders to refine program effectiveness

Requirements

What you’ll need

4+ years in sales operations, program management, or sales development environments
Strong understanding of lead lifecycle management, CRM systems (Salesforce/1CRM), and pipeline mechanics
Proven experience building or optimizing programs/processes at scale
Strong analytical skills with the ability to translate data into actionable business recommendations
Excellent cross-functional collaboration and communication skills

Benefits

Comp & perks

Pearson’s annual incentive program