
Digital Marketing Copywriter, Contract
Pearmill
part-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Create engaging, brand-aligned copy for email campaigns, SMS messages, social media posts, and ads
- Work with different AI platforms to write and edit copy
- Write attention-grabbing headlines, subject lines, and calls-to-action that drive opens, clicks, and conversions
- Adapt messaging across platforms, understanding the nuances of each channel (email vs. TikTok vs. Instagram, paid vs. organic, etc.)
- Develop content that taps into trending topics, formats, and sounds on social platforms
- Support UGC (user-generated content) strategy by crafting prompts and guidelines for creators
- Translate technical product features into compelling benefits-focused messaging
- Collaborate with designers and strategists to ensure copy and visuals work harmoniously
- Contribute to A/B testing strategies to optimize message performance
- Research industry trends and competitor messaging to identify opportunities
Requirements
- Strong portfolio demonstrating copywriting skills across digital channels
- Understanding of direct response copywriting principles
- Familiarity with current social media trends, particularly on TikTok and Instagram
- Ability and desire to collaborate with AI
- Experience writing for email marketing campaigns preferred
- Knowledge of e-commerce and digital marketing metrics
- Excellent time management and ability to work on multiple projects simultaneously
- Strong communication skills and receptiveness to feedback
Benefits
- Competitive hourly rate based on experience
- Potential for growth within the company
- Remote work with occasional team meetings
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
copywritingdirect response copywritingA/B testingemail marketingcontent developmentsocial media messaginguser-generated content (UGC)digital marketing metricstrend analysisheadline writing
Soft Skills
collaborationtime managementcommunicationadaptabilitycreativityreceptiveness to feedbackproject managementattention to detailstrategic thinkingproblem-solving