Sales Development Manager
Pearly
full-time
Posted on:
Location Type: Hybrid
Location: Atlanta • United States
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Salary
💰 $100,000 - $120,000 per year
About the role
- Design and execute the end-to-end outbound motion targeting dental service organizations, group practices, and private practices across the U.S.
- Build and maintain a clean, enriched prospect database in a market known for sparse, fragmented, and often invalid data. Develop creative sourcing strategies across dental-specific data providers, communities, and enrichment tools
- Define ICP segmentation, persona-based messaging, multi-channel sequencing (email, phone, LinkedIn, events), qualification criteria, and handoff workflows to AEs
- Establish baseline metrics where none exist: contact rates, conversion rates, cost per qualified opportunity, and capacity forecasting
- Select and implement the SDR tooling stack (sequencing, dialing, intent data, enrichment) in concert with Hubspot
- Leverage AI-native tools from day one (intent, research, personalization, scoring) to build best-in-class scalability and unit economics
- Instrument systems to surface proactive insights on channel performance, segment effectiveness, and team productivity
- Own qualified pipeline generation targets across DSO, group, and private practice segments
- Design process and accountabilities between SDR and AE teams that enable high conversion rates, clean handoffs, and team productivity
- Build proactive outbound motion to accelerate pipeline in coordination with Sales and Marketing (differentiated between DSOs, groups, and private practices)
- Partner with Marketing to align on target accounts, campaign and experiment coordination, content needs, and feedback loops that improve conversion at every stage
- Be an engaged partner to the CEO and leadership team to shape Pearly’s culture and model our values
- Hire, onboard, train, and coach a team of SDRs with clear ramp plans, KPIs, and a performance culture grounded in accountability and development
- Drive cross-functional initiatives with Sales, Marketing, Product, and Operations
Requirements
- 3-5+ years in sales development with at least 1-2 years in a team lead or manager capacity
- Demonstrable track record of generating qualified pipeline in the dental industry or a structurally similar market with a mix of private practices and multi-location groups
- Hands-on experience navigating complex data environments, synthesizing and enriching data across fragmented sources
- Deep comfort with multi-persona outbound crafting
- Hands-on experience implementing tools, process, and AI
- Strong operational instincts: you think in systems, build repeatable processes, and instrument everything for measurement
- Experience selecting and implementing SDR tech stacks (sequencing platforms, dialers, CRM workflows, intent/signal tools)
- Experience building and managing teams of 2-5+ people
- Based in Atlanta, GA or Santa Barbara, CA. Remote considered for an exceptional candidate with periodic travel to Atlanta and Santa Barbara
Benefits
- Competitive salary, equity, and healthcare benefits
- Meeting-light culture
- Work with an A+ smart and passionate team
- Flexible vacation/time-off policy
- Opportunity to make your mark at an accelerating company with great product-market fit
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
sales developmentpipeline generationdata synthesisdata enrichmentmulti-persona outbound craftingprocess implementationAI tools implementationSDR tech stack selectionCRM workflowsmetrics establishment
Soft Skills
leadershipteam managementoperational instinctsaccountabilitycoachingcross-functional collaborationcommunicationstrategic thinkingproblem-solvingperformance culture