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Director of Influencer and Ambassador Partnerships
Pearl WestDirector of Influencer and Ambassador Partnerships for Pearl West identifying and building relationships with emerging creators in fitness, wellness, and performance spaces.
About the role
Key responsibilities & impact- Identify up-and-coming creators across YouTube, Instagram, and TikTok—especially in fitness, wellness, health, and performance niches.
- Build curated lists of high-potential creators per week who align with our brand aesthetics, values, and customer psychographics.
- Analyze creator engagement, audience quality, content style, and growth velocity to determine breakout potential.
- Collaborate with internal teams to align creator selections with product launches, brand campaigns, and category goals.
- Source relevant creator contact details and support outreach or intros to facilitate partnerships.
- Stay on top of platform trends, subcultures, and emerging content formats.
Requirements
What you’ll need- 2+ years in influencer marketing, creator partnerships, or social media talent scouting
- Demonstrated experience sourcing and evaluating emerging creators across social platforms
- Deep knowledge of the YouTube, TikTok, and Instagram creator landscape
- Pattern recognition skills—you can tell who’s going to pop before they do
- Comfortable creating and maintaining organized watchlists or databases
- Strong communication skills; able to articulate why a creator is a fit and how to approach them
- Existing contacts or the ability to reach creators through DMs, email, or network
Benefits
Comp & perks- Flexibility: Remote, output-based, high-trust environment
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
influencer marketingcreator partnershipssocial media talent scoutingsourcing creatorsevaluating creatorsanalyzing engagementaudience quality assessmentcontent style analysisgrowth velocity analysisdatabase management
Soft Skills
pattern recognitionstrong communicationcollaborationorganizational skills